Classroomscreen
Enhancing global educational engagement through an improved online presence. We assisted EdTech company Classroomscreen in elevating their brand and developed an entirely new marketing website, complete with a content management system (CMS), to align with it.
**Introduction**
Classroomscreen was founded by teachers for teachers, aiming to empower educators worldwide with an easy-to-use and accessible tool of the same name. Their product includes a variety of features that educators can utilize to enrich their students' learning experiences. With over four million active users in more than 200 countries, they are emerging as a significant force in the industry.
**Challenge**
Classroomscreen lacked a cohesive brand, and their marketing website did not reflect the impressive growth and maturity of their product. They required a unified brand identity, comprehensive guidelines for that identity, and a high-performing marketing website as their primary platform.
**Deliverables**
We provided a straightforward brand book to guide future product development in line with their brand. This included a compelling brand concept and updated logo. Additionally, we created an icon pack and branded widgets for their digital product.
**Results**
The newly established brand provides Classroomscreen with a solid foundation to embody their values both now and in the future. By promoting this brand via a revamped website, they now possess an aesthetically pleasing and user-friendly product, enriched with enjoyable interactions and appealing illustrations. With a robust codebase and CMS, the website is well-aligned with Classroomscreen's aspirations for growth and beyond.
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