XQL Group

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Overview

$1,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2022

Year Founded

ABOUT XQL GROUP

Marketing Services & Consulting for B2B Tech

XQL Group is a B2B marketing agency tailored for high-ticket service providers such as software development firms, design agencies, Salesforce implementation partners, and B2B SaaS companies. Established in 2022, XQL Group has already assisted more than 50 B2B tech firms in generating over $20 million in revenue. In one instance, we created a $10 million pipeline within a year; other clients have experienced traffic growth of 5 times, doubled their SQLs in just three months, and achieved an average of 70 leads per month from organic sources, along with over $1 million in annual recurring revenue purely from SEO. We support tech businesses in scaling by integrating strategic leadership with precise execution. Our primary service is Fractional CMO offerings, which provide companies with senior-level marketing oversight without the costs associated with a full-time hire. Additionally, we focus on SEO, content operations, account-based marketing (ABM), and go-to-market strategies—everything necessary for expanding qualified pipelines and inbound leads. Unlike typical agencies that rely on templates or generic reports, we immerse ourselves in our clients’ teams, take ownership of results, and operate swiftly. Our clients appreciate our strategic expertise, commitment to results, rapid execution, and capability to establish repeatable systems that yield measurable outcomes. We also contribute to the industry through our course on B2B marketing for software development companies, which has been completed by over 250 marketers and CEOs.

Tech Stack

WordPress

Languages Spoken

EnglishSpanish

HIGHLIGHTS

$1,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2022

Year Founded

Services

Focus

Industries

Clients

Services Provided

35% Search Engine Optimization (SEO)

25% Content Marketing Strategy

25% Account-Based Marketing (ABM)

10% Demand Generation Marketing

5% Other Digital Marketing

About the Team

OUR STORY

Our Narrative We are XQL Group, a marketing team specializing in B2B for software development, SaaS, and design agencies. Our team is led by Danylo Fedirko, who brings 9 years of experience in B2B technology marketing. Our data-focused strategists and in-house teams integrate Fractional CMO leadership, SEO, account-based marketing, demand generation, and paid media to help businesses grow their teams and revenues. We have generated over $20 million for our clients, achieved a 133% increase in sales qualified leads within a quarter, and helped scale more than 50 tech companies while mentoring over 250 students.

TEAM PHOTOS

Portfolio

Marketing Strategy and Execution as Fractional CMO

Unknown

We assisted Cieden in the following ways: - Revamping the organizational structure and responsibilities of the marketing team to boost productivity without expanding the team. - Developing a marketing strategy that emphasizes demand generation through podcasts and LinkedIn posts, along with capturing demand via SEO, paid ads, and funnel creation.

Inbound marketing for software development agency

Artkai

The project's scope encompassed developing a comprehensive content strategy. We produced and published 88 articles aimed at generating leads on the Artkai blog, along with 47 service pages. We also conducted on-site SEO optimization to enhance user experience and content in accordance with E-E-A-T guidelines. "Since partnering with XQL, we've made significant strides. Our Domain Rating increased from 27 to an impressive 44. We started with 500 monthly visitors, but after our collaboration, we've consistently achieved a 15% increase in monthly traffic and reached 2000 visitors from Google within nine months."

Inbound marketing for software development company

WeSoftYou

For over a year, we operated as a Fractional CMO with the primary objective of assessing and enhancing the company's Inbound Marketing Strategy. Our approach involved refreshing tactics to elevate the Domain Rating and increase website traffic. They also aimed to improve and redesign the website to enhance lead generation. Additionally, we managed outreach campaigns, optimized the SEO strategy, and secured approximately 160 backlinks to strengthen the website's authority. We revamped 58 service and case pages to facilitate better lead generation. To drive organic traffic, we created and published 141 how-to guides and service-related articles on the WeSoftYou blog. We also introduced call-to-action sidebars to enhance user engagement and conversions. "Through our partnership with the XQL team, we improved our website's performance, raising our domain rating from 12 to 45 and achieving a 207.5% increase in traffic. Furthermore, the execution of our new inbound marketing strategy has resulted in a consistent monthly traffic growth of 17%."