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Wildcard CMO

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2023

Year Founded

ABOUT WILDCARD CMO

Fractional CMO-level services for startups

I collaborate with founders and startups, ranging from bootstrapped ventures to those in Series B, to enhance or overhaul their go-to-market strategies. Our focus includes developing strategy, value-driven product marketing, branding, sales support, product launches, and ensuring the overall effectiveness of your operations. My main objective is to help you progress toward your vision while simplifying the marketing process. With over 30 years of experience, I also assist in managing or executing design, copywriting, nurture streams, outreach, content creation, web development, customer marketing, community engagement, public relations, social media, and marketing technology planning. I have a passion for innovative startups that are challenging traditional technology or business models. My experience spans SaaS, fintech, ad tech, and marketplace economies, and I’m currently advising several early-stage companies. If you need a calm, generous, ROI-driven executive to brainstorm with or to develop a game-changing strategy, I’m here to help.

Languages Spoken
English
HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2023

Year Founded

Services
Focus
Industries
Clients
Services Provided
35% Brand Identity Design
15% Brand Guidelines Development
43% Go-to-Market Strategy
7% Operational Process Consulting

About the Team

OUR STORY
Derek Cheng, serving as Wildcard's CMO, leverages three decades of diverse experience ranging from small startups to large enterprises to streamline marketing strategies by removing unnecessary complexities while fostering innovation. His focus is on embedding a solid marketing foundation within companies to support sustainable growth. Committed to assisting businesses in expanding thoughtfully and authentically, Derek emphasizes growth that aligns with each organization's unique mission and capabilities, ensuring practical and effective marketing approaches tailored to their specific needs.

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$50 - $99/hr

Locations

Headquarters

1680 Eberhard Street

Santa Clara, California, United States 95050