Tangent creates a new sales platform for IWG’s global workforce
Tangent's most recent project for IWG involved developing an all-encompassing sales platform known as the IWG Sales Hub. This application empowers brokers and sales teams to create personalized solutions for their clients and potential customers. Through the platform, users can access a variety of products, check availability across the organization, and generate quotes and agreements for clients. The objective of the project was straightforward: to consolidate and eventually replace several existing tools with a single, flexible, and user-friendly app designed with future growth in mind. Over the past year, the project has been a result of global teamwork, combining efforts from IWG's product and technical teams. Undertaking a project of this magnitude necessitated extensive research into user needs and market demands to outline the app's priorities. The initial phase included insightful research on how sales teams were utilizing various outdated tools, enabling the team to pinpoint unaddressed needs and gain a clearer understanding of the challenges faced, which informed subsequent enhancements.
Key Features:
- The app's design has been optimized to enhance face-to-face interactions between staff and clients.
- It incorporates advanced mapping and geocoding to deliver relevant content to users based on their location.
- Users now have access to discounts and promotional offers.
To provide the comprehensive and seamless experience that was essential for IWG’s users, Tangent focused on developing the app to the highest technical standards.
Tech Specs:
- Designed for scalability, using a responsive, component-based React.js framework.
- Data is consolidated through a GraphQL service, ensuring a single source of truth.
- Hosted on the Azure Cloud for high availability and performance.
- Browser-based and optimized for desktop and tablet use, specifically tailored for the Windows Surface Pro utilized by IWG sales teams.