Taali Media India Pvt Ltd

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Overview

$1,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2011

Year Founded

ABOUT TAALI MEDIA INDIA PVT LTD

The Sound of Connect

Established in 2011, Taali focuses on designing brand campaigns that prioritize consumer authenticity and foster relevant discussions among target audiences. We possess extensive experience in developing strategic solutions for international brands. Our primary areas of expertise include branding, identity and packaging design, content creation, and multi-platform campaigns.

Languages Spoken

EnglishHindi

HIGHLIGHTS

$1,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2011

Year Founded

Services

Focus

Industries

Clients

Services Provided

15% Logo Design

10% Graphic Design

15% Packaging Design

10% Brand Identity Design

30% Other Design

20% Print Design

Portfolio

Cutty Sark Packaging Design

Unknown

Edrington Kyndal India, the producers of Cutty Sark in India and our clients, approached us for a distinctive and eye-catching mono carton design for their 500ml packaging. Cutty Sark is a renowned Scotch with a rich identity and history. We focused on its iconic color palette, utilizing only the official colors and brand symbols. Our strategy was to differentiate the brand without requiring our clients to invest in costly shelf space, while also visually narrating the tale of the fearless clipper by depicting the Cutty clipper illustration navigating through turbulent seas. The combination of yellow, black, and white, with touches of gray and silver accents, makes it unmistakably Cutty. The design emphasizes brand attributes such as bravery and authenticity, regardless of the consequences.

Cutty Sark Season Pack

Unknown

Seasonal Limited Edition or Gift Packs are a longstanding tradition in the liquor industry, designed to attract buyers during the festive season. Cutty Sark aimed to create an impactful, brand-focused seasonal pack, and our goal was to achieve that vision. The Strategy Cutty Sark debuted during the peak of the drink and cocktail craze in the 1920s when three friends first created the recognizable yellow label over lunch, aiming to challenge the dull norms. Staying true to the brand, we focused on fostering the 'Truly for Friends' connection for this season's gift pack. We depicted a scene of friends enjoying each other's company, reflecting the insight that Cutty Sark gift packs are typically purchased for consumption by two or more individuals. The back of the pack features charming illustrations of friends being themselves, playfully integrated within the letters. The front design is kept simple, showcasing just the Cutty Sark logo to enhance its visibility on shelves. We utilized the brand's color palette for a striking effect.

Bootz Rum Packaging Design

Unknown

The task was to develop a distinct and high-end brand identity and packaging design. We designed an entertaining brand universe for consumers to interact with in a playful manner, weaving in an intriguing narrative. We brought to life a concept inspired by a vintage newspaper from Jamaica in the late 1600s, featuring dotted illustrations, playful text, and typography reminiscent of letterpress, all contributing to a one-of-a-kind premium look.