Swell YYC

Based in Calgary, Alberta, Swell is a design studio dedicated to crafting strategy-driven brands and Squarespace websites for small businesses aiming to grow with clarity and confidence. Founded and led by Alaina Recsky, a seasoned creative director with extensive design and entrepreneurial experience, Swell emphasizes purposeful design that connects, converts, and endures. Alaina’s approach combines creativity with clarity, infused with a touch of rebellion, ensuring every project balances functionality and vision. Passionate and detail-oriented, she prioritizes strategy over aesthetics and values collaboration without compromising independence. Swell's commitment extends beyond creating brands and websites; they strive to nurture and maintain them, fostering lasting partnerships grounded in honesty and intentionality.