Shopify App for International Shipping
At a glance, Pitney Bowes is a prominent, century-old company with billions in revenue, specializing in postage, shipping, and international logistics. They acquired Borderfree, a firm that facilitates international sales and shipping for US businesses. We identified an opportunity for Pitney Bowes and Borderfree to enhance their services with a tailored order management system (OMS) app, enabling their clients to ship globally with greater ease and efficiency.
The challenge arose as more of Pitney's customers expressed the need for an installable app compatible with their preferred shopping cart platforms. We established a collaboration with Pitney to create a dedicated OMS for Shopify merchants in diverse sectors. Prior to this partnership, there was no effective method to transfer order data smoothly between their systems and Shopify. After multiple discussions, we standardized our app to address this requirement and streamline their operations.
Our solution involved developing a robust custom OMS app. Following a detailed discovery phase with the Pitney Bowes team, we created a Shopify OMS middleware for cross-border retail, named Global OMS. This service automatically synchronizes order imports, manages product feeds, and sends shipment tracking notifications between Shopify and Pitney Bowes and Borderfree. It is a scalable, comprehensive global ecommerce system designed for international enterprise retail. With Global OMS, Pitney Bowes and Borderfree can tailor their domestic websites for international customers, localizing aspects such as currency, languages, and pricing, while also integrating cross-border logistics and providing global customer support.
The result has been significant uptake by major brands. Global OMS is a multi-tenant SaaS application utilized by several well-known Pitney Bowes clients on Shopify, including Rebecca Minkoff, RevTown, Good American, and Frame.