Strauss Marketing

Overview

$5,000+

Min Project Size

2 - 9

Employees

2000

Year Founded

ABOUT STRAUSS MARKETING

Gone are the days of a singular marketing approach

Occasionally, the fastest route to success is the least traditional. At SMPR, that's our perspective. As a national company with team members in Texas, we take a distinctive approach. We offer a comprehensive package of services with no surprise costs or hidden fees.

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

2 - 9

Employees

2000

Year Founded

Services

Focus

Industries

Clients

Services Provided

50% Marketing Services

30% Advertising Services

20% Business Consulting Services

About the Team

OUR STORY

Strauss PR is a dynamic public relations firm rooted in Dallas with reach extending to New York City and Los Angeles. Founded by Jenifer Strauss, the agency thrives on passion, authenticity, and strategic storytelling, aiming to forge meaningful connections and inspire action. The team, including Berkley Behnke, Allie Lesiuk, and Kristin Garcia, combines media relations, marketing expertise, and creative narrative skills within a collaborative, supportive environment. Their mission emphasizes co-creation with clients, fostering trust, and aligning values to craft engaging campaigns that resonate. With a focus on heart-led strategies and genuine engagement, Strauss PR celebrates each client's unique story while leveraging diverse experiences and vibrant energy to deliver impactful public relations solutions.

About the Team

OUR STORY

Strauss PR is a dynamic public relations firm rooted in Dallas with reach extending to New York City and Los Angeles. Founded by Jenifer Strauss, the agency thrives on passion, authenticity, and strategic storytelling, aiming to forge meaningful connections and inspire action. The team, including Berkley Behnke, Allie Lesiuk, and Kristin Garcia, combines media relations, marketing expertise, and creative narrative skills within a collaborative, supportive environment. Their mission emphasizes co-creation with clients, fostering trust, and aligning values to craft engaging campaigns that resonate. With a focus on heart-led strategies and genuine engagement, Strauss PR celebrates each client's unique story while leveraging diverse experiences and vibrant energy to deliver impactful public relations solutions.

Portfolio

Influencer partnerships for travel retail

Unknown

The international Travel Retail division of Estee Lauder Companies enlisted the SMPR team to implement a hyper-local influencer marketing strategy for their innovative rotating travel retail store located in Terminal D of DFW Airport. The team successfully identified and recommended a varied group of prominent influencers, taking into account their engagement rates, follower counts, relevant topics, and aesthetics that aligned with the brands involved. SMPR handled all aspects of the influencer relationships, including fee negotiations, contract agreements, and deliverables for the launch. The campaign achieved more than 1.17 million impressions across various social media channels.

Managing PR and Events for a Renowned Chef

Unknown

Chef John Tesar, a four-time James Beard nominee and two-time contestant on Bravo's "Top Chef," has engaged SMPR to oversee his personal brand as well as to manage public relations and messaging for his concepts across the country. SMPR was selected for its expertise in brand management, public relations, and event logistics to ensure that Chef John Tesar's restaurants remain prominent in people’s minds while maintaining a unified communication strategy across all brands. SMPR is currently handling all public relations for the Outer Reef opening in Dana Point, CA, and is collaborating closely with the agency supporting Knife & Spoon in Orlando, FL. With regularly scheduled calls, our team relays Chef Tesar’s key priorities in relation to target media goals and participation in national events.

National brand’s local media & marketing strategy

Unknown

Fuzzy's Taco Shop engaged SMPR to handle their media relations, influencer outreach, local marketing, and crisis communication for both the corporate brand and more than 150 franchise and corporate-owned locations across the country. Beyond brand marketing, SMPR supported franchise development with a strategic communication plan aimed at establishing corporate executives as authorities in the franchise sector. They delivered media relations strategies for all markets, covering brand-wide promotions as well as individual store openings. During National Taco Day, which is Fuzzy's largest annual promotion, SMPR garnered over 500 million media impressions for the event.

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

N/A

Cost Rating

N/A

What Clients Have Said

"Strauss Marketing delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet. Reviewers either haven't shared a project budget or kept theirs confidential.

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Marketing Services

Advertising Services

Business Consulting Services

Industry Recognitions

D Magazine

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Experience With A Restaurant Social Media Photo.

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Locations

Headquarters

5757 West Lovers Lane

Dallas, Texas, United States 75209

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Overview

About the Team

About the Team

Portfolio

Influencer partnerships for travel retail

Managing PR and Events for a Renowned Chef

National brand’s local media & marketing strategy

Projects & Clients

Project Size & Rate