SPR

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Overview

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

10 - 49

Employees

1997

Year Founded

ABOUT SPR

decommoditize

We are a Brazilian agency with an international outlook, dedicated to strategically transforming brands into their most valuable resources.

LANGUAGES SPOKEN

English

HIGHLIGHTS

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

10 - 49

Employees

1997

Year Founded

Services

Focus

Industries

Clients

Services Provided

50% Brand Identity Design

35% Logo Design

15% Packaging Design

About the Team

OUR STORY

Our Journey Since 1997, we have aimed to develop impactful projects that embody the mission and values of each client. Our progress stems from our conviction that strategy, creativity, and design are crucial in enhancing your brand's worth. This belief motivates our award-winning team of skilled professionals, who thrive in various methodologies and concepts, and are experts in turning ideas into artistic expressions, achieving outcomes that effectively propel your business forward.

Portfolio

Romanzza

With over 35 years of experience and a presence in more than 40 stores throughout Brazil, Romanzza is a custom furniture brand centered on the concept of personalized design as its fundamental identity. To embody this essence, the brand transitioned from a generic logo to an exclusive typeface influenced by the Lover archetype, which symbolizes passion, elegance, and a love for beauty—elements reflected in the romance implied by its name. The resulting typography features expressive curves, strong contrasts, and delicate details, capturing the emotional, sophisticated, and tailored approach that Romanzza brings to each space it designs. For the complete project, visit: https://sprdesign.co/romanzza

WEG - Primers and Varnishes

WEG Tintas

In reimagining the packaging for WEG's automotive refinish primers and varnishes, the project aimed to address a key challenge of product differentiation while reinforcing the visual link to the automotive industry. The new design simplifies product identification by matching the base color of the primer cans, while varnishes feature a distinct colored background. This concept draws inspiration from the refinish process itself, where the primer prepares the surface for color, gloss, and protection. Additionally, a texture reminiscent of bodywork, characterized by fluid, curved lines, was integrated to convey movement, performance, and elegance, enhancing both the products and the overall presence of the WEG brand. For more details on the project, visit: https://sprdesign.co/weg-primers-and-varnishes.

Composs

Frasle Mobility

Established in 2023 by Frasle Mobility, Composs is a brand focused on smart composites, aiming to introduce a more human and emotional touch to the highly technical industrial sector. Its solutions integrate various materials to provide the durability of metal while significantly reducing weight. The brand emphasizes innovation beyond mere performance metrics, effectively communicating its message across various industries in an engaging manner. The visual identity is designed to reflect this approach, featuring elements inspired by lightness, freedom of form, and flexible materials, complemented by a color scheme that emphasizes performance, innovation, and sustainability. As a brand that serves as an ingredient, Composs relies on the support of its partners and a purpose-driven manifesto to illustrate that, regardless of the challenges faced, it is feasible to transform products and businesses through smart composite technology. For more details, visit: https://sprdesign.co/composs.

3 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$100 - $149/hr

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

$100 - $149/hr

Cost Rating

N/A

What Clients Have Said

“

"SPR delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

MOST COMMON PROJECT SIZE

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