Somebody Digital

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Overview

$10,000+

Min Project Size

150+

Avg Hourly Rate

10 - 49

Employees

2013

Year Founded

ABOUT SOMEBODY DIGITAL

We take your data and transform your revenue

We analyze data to enhance business outcomes, with a complete focus on ROI. We customize creative tools with strategic tactics to drive revenue. Our award-winning methodology combines in-depth insight and experience from our team of former in-house and agency professionals, allowing us to serve as a trusted resource for our clients. We specialize in various areas, including PPC, SEO, social media, PR, content, and conversion rate optimization, operating in a lean, accessible, and adaptable manner. Our efforts aim to accelerate growth for both global enterprises and emerging disruptors in the B2B and B2C spaces. Our international team works with clients across diverse sectors, ranging from luxury brands to SaaS leaders, including notable names like luxury travel operator OneFineStay, iconic jeweler Fabergé, global healthcare giants like Apria Healthcare, and SaaS platforms such as Ultra Commerce and 1E, along with the beloved community site Mumsnet. We integrate closely with our clients' businesses, enabling us to respond quickly and adapt based on valuable data insights. We are enthusiastic about new technologies, combining our extensive experience with the exploration of innovative martech products that genuinely enhance our clients' campaigns. Our recognition on the 2021 awards shortlist reflects our commitment to thorough preparation, diligence, and the smart thinking and creativity that our clients appreciate.

LANGUAGES SPOKEN

English

HIGHLIGHTS

$10,000+

Min Project Size

150+

Avg Hourly Rate

10 - 49

Employees

2013

Year Founded

Services

Focus

Industries

Clients

Services Provided+10 Services

18% Search Engine Optimization (SEO)

7% Email Marketing & Automation

15% Social Media Marketing

3% Affiliate Marketing Program Management

20% Content Marketing Strategy

18% Conversion Rate Optimization (CRO)

8% Digital Strategy

4% Mobile & App Marketing

About the Team

OUR STORY

Our agency, based in London with a digital-first perspective, excels in supporting international clients across diverse markets and languages. We combine a data-driven, award-winning strategy with extensive experience from our in-house and agency experts to serve as a trusted partner. Passion fuels our commitment to elevate clients from good to great, relentlessly pursuing impactful ROI and tangible results. Our lean and flexible structure enables us to adapt swiftly, empowering global growth seekers and emerging disruptors alike. Operating as an extension of the client's team, we handle the heavy lifting, ensuring our clients can focus on celebrating success, confident in the knowledge that their digital marketing needs are expertly managed.

Portfolio

Quick customisation converts customers

Unknown

**Background**: Ultra Commerce is a global provider of e-commerce platforms catering to both B2B and B2C markets. **The Brief**: We were tasked with enhancing the effectiveness of Ultra Commerce's LinkedIn campaigns. Their advertising, which accompanied a series of e-books aimed at LinkedIn users, was not generating quality leads. We had a timeframe of five weeks to make improvements. **Strategy & Tactics**: Our strategy was centered around understanding the customers. Utilizing audience analysis and LinkedIn insights, we developed a series of ads inspired by the e-book content, incorporating relevant headlines and clear, striking designs. The campaign was divided into two phases due to a pause for the Christmas break, allowing us to quickly learn from phase 1 and optimize performance for phase 2. **Results**: Throughout the two phases of the campaign, we experienced a gradual increase in awareness, clicks, and lead generation. While phase 1 exceeded our targets, we significantly boosted results in phase 2, achieving 96% more awareness, 42% more clicks, and 114% more leads than anticipated.

Transforming Tours for Second Home

Unknown

"Collaborating with a CRO agency was a novel experience for us, and it turned out to be one of the best choices we've ever made!" - Ceinwen Jarvis, Head of Marketing, Second Home. **Background** Second Home operates co-working spaces in London, LA, and Lisbon. **The Challenge** In a competitive market for workspace, our objective was straightforward: How can we help the business generate more leads? The marketing team at Second Home had been making adjustments to their website to improve performance, but they hadn't implemented A/B testing yet, which meant they lacked the validation needed to draw effective conclusions. **Strategy and Tactics** Our brief was direct, and we adopted a streamlined strategy for a swift initiation and fast results. We evaluated all the website's 'call to action' buttons and experimented with design variations. By altering colors, contrasts, visibility, and placements, we facilitated a smoother transition for customers from landing on the site to booking a tour. **Results** Our CRO strategies completely transformed the customer journey and led to a substantial increase in additional revenue.

Diving Deep for Healthy Sleep

Unknown

**Background** Apria Healthcare is a major provider of medical equipment and home respiratory services in the United States, operating over 290 service locations and serving more than 2 million patients annually. **The Brief** Our goal was to enhance the effectiveness of Apria's pay-per-click (PPC) campaigns by boosting sales by 25% while achieving a return on investment (ROI) of at least 7:1. **Strategy & Tactics** Recognizing that our customers were knowledgeable about their required products and conducted extensive pre-purchase research, we focused our strategy on enhancing product visibility and competitive pricing. Early in the campaign, we discovered a significant issue: many sellers were not following the agreed-upon pricing rules. This necessitated a reassessment and adjustment of our strategy, which became pivotal for the campaign’s success. We ceased bidding on non-competitive keywords and implemented daily price monitoring, regularly adjusting keyword performance by pausing or reactivating them. Additionally, we decided to halt our shopping campaigns, understanding that minimizing non-converting clicks was just as crucial as optimizing those that did convert. **Results** The average ROI improved from 7:1 to 10:1, with sales growth exceeding 37%, far surpassing the 25% target, and leading to an unexpected revenue increase of over $200,000.

3 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$10,000+

Average Hourly Rate

150+

Pricing Snapshot

Min Project Size

$10,000+

Avg Hourly Rate

150+

Cost Rating

N/A

What Clients Have Said

“

"Somebody Digital delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

MOST COMMON PROJECT SIZE

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Select a service

Search Engine Optimization (SEO)

Email Marketing & Automation

Social Media Marketing

Affiliate Marketing Program Management

Content Marketing Strategy

Conversion Rate Optimization (CRO)

Digital Strategy

Mobile & App Marketing

Other Digital Marketing

Pay Per Click

Demand Generation Marketing

Google Ads Management

YouTube Advertising

App Install & Growth Advertising

Media Planning & Budget Allocation

Ad Creative Strategy & Production

LinkedIn Ads Management

Meta Ads Management (Facebook & Instagram)

Locations

Headquarters

London SE1 7LY

London, England, United Kingdom SE1 7LY

+442071004456

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