Introducing the Team Marten Saar Marten Saar is considered the leading SEO specialist in Estonia. As the founder of SEO1, he brings over 15 years of experience, having worked since 2008 to assist brands throughout the Baltics, Nordics, and Europe in achieving success in both organic and AI search, while also mentoring the next generation of SEO professionals. What Makes Us Unique Operator-Driven SEO Agency SEO1 is an operator-driven SEO agency that manages its own affiliate and e-commerce sites across sectors like iGaming, finance, and electronics. Competing daily in some of Europe’s most challenging search engine results pages (SERPs), every recommendation we provide to clients has been rigorously tested in the field. AI Search & LLM Optimization (GEO) SEO1 specializes in optimizing for AI search, also referred to as GEO, catering to platforms like ChatGPT, Claude, Gemini, and Perplexity. We establish the off-site brand signals, citations, and third-party mentions that these large language models depend on when suggesting vendors to users. Multilingual SEO Across Europe We offer multilingual SEO services throughout the Baltics, Nordics, and wider Europe, blending AI-driven content creation with editing by native speakers. SEO1 has an in-depth understanding of local search behavior and the factors that influence Google rankings in these specific markets.