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Seeley Designworks

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Overview

$5,000+

Min Project Size

150+

Avg Hourly Rate

2 - 9

Employees

2020

Year Founded

ABOUT SEELEY DESIGNWORKS

Design . Innovation . Research . Branding

At Seeley Designworks, we tackle significant challenges and foster meaningful innovation to achieve impactful results. We act as a catalyst for growth and the discovery of new business opportunities. Our aim is to provide clarity amidst chaos, offering clear vision and direction through actionable strategies, while uncovering opportunities during uncertain times. "True innovation emerges from finding meaning in chaos by appreciating the beauty and value in uncertainty." We embrace the exploration of the unknown, forge new paths, and pioneer innovative thought. Our expertise lies in navigating the "fuzzy" early stages of design discovery and brand development, where we excel at transforming chaos into order and thriving in ambiguity. As a comprehensive design and innovation consultancy, we offer customized service packages to maximize your return on investment in design and development. With recognized and published expertise in enhancing and revitalizing major Fortune 200 brands, we also specialize in supporting startups from their inception. We collaborate closely with you and your team to formulate the ideal plan. Service Categories: - Design & Innovation - Research & Strategy - Branding & Brand Development
LANGUAGES SPOKEN
English
HIGHLIGHTS

$5,000+

Min Project Size

150+

Avg Hourly Rate

2 - 9

Employees

2020

Year Founded

Services
Focus
Industries
Clients
Services Provided
70% Product UX Strategy
10% Print Design
20% Other Design
25% Graphic Design
20% Packaging Design
55% Brand Identity Design
60% Change Management Consulting
40% Operational Process Consulting

About the Team

OUR STORY
Michael is a distinguished design, innovation, and branding leader with over 17 years of global experience transforming consumer product industries. Before founding his own consultancy, he led design strategies at Whirlpool Corporation’s Global Consumer Design Studio, overseeing multiple $6B+ categories across continents. He currently heads Design & Innovation at HomeValet, guiding product design, strategy, and brand development worldwide. Known for thriving in ambiguity, Michael holds over 90 patents and is recognized for his skill in disruptive innovation. His collaborative leadership has earned praise from industry leaders, reflecting his passion for storytelling through design and his ability to harmonize business, technology, and consumer needs to create meaningful, impactful products.

Projects & Clients

Project Size & Rate
Minimum Project Size

$5,000+

Average Hourly Rate

150+

Locations

Headquarters

1800 Paw Paw Ave.

South Haven, Michigan, United States 49090
Goodisnotgoodenough.