
Sea Salt Marketing
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Overview
$1,000+
Min Project Size
150+
Avg Hourly Rate
2 - 9
Employees
2015
Year Founded
ABOUT SEA SALT MARKETING
Specialist builder marketing. AU + NZ. Since 2015
Sea Salt Marketing is a digital marketing agency in Australia that specializes in serving residential builders. Established in 2015 by Amanda Cordner, a former marketing director with experience at companies like L'Oreal, Lion Nathan, Heinz, and Fonterra, the agency was founded on the belief that builders need marketing tailored specifically to their industry, rather than generic strategies borrowed from other sectors. For more than ten years, Sea Salt has collaborated with custom home builders, project builders, and boutique renovation experts throughout Australia and New Zealand to enhance their brand visibility, generate qualified leads, and attract ideal clients—not just more clients. The agency functions as a fully integrated team, providing a comprehensive range of services, including strategy development, brand creation, website design, social media management, Google Ads, Meta Ads, SEO, content marketing, and email marketing, all executed by experts well-versed in the building industry. Notable results achieved by clients partnering with Sea Salt include: - A sixfold increase in qualified inquiries (Christou Homes) - An eightfold business growth since 2016 (Roda Developments) - An increase in average build value from $400k to over $1M (Christou Homes) - Steady positive feedback and inquiries growth (McGowan Homes) Sea Salt selectively chooses clients to ensure that each builder receives focused attention, strategic insights, and tangible results. The team is located in Sydney and works with clients across NSW, QLD, VIC, WA, SA, and NZ.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$1,000+
Min Project Size
150+
Avg Hourly Rate
2 - 9
Employees
2015
Year Founded
Services
Focus
Industries
Clients
Services Provided+3 Services
15% Email Marketing & Automation
20% Search Engine Optimization (SEO)
20% Digital Strategy
20% Content Marketing Strategy
10% Pay Per Click
15% Social Media Marketing
50% Google Ads Management
10% LinkedIn Ads Management
About the Team
OUR STORY
Our Narrative Sea Salt Marketing is a dedicated agency serving residential builders throughout Australia and New Zealand. Established in 2015 by Amanda Cordner, we have devoted over a decade to one mission: assisting builders in attracting higher-quality leads, strengthening their brands, and expanding their businesses with ease. We don't partner with everyone—our focus is solely on builders. This specialization allows us to understand your industry, your customers, and the factors that truly make a difference. Our marketing approach is designed to be stress-free. That's our commitment.
TEAM PHOTOS

Projects & Clients
Project Size & Rate
Minimum Project Size
$1,000+
Average Hourly Rate
150+