How did we improve the process of implementing marketing projects at OnlyBio by 70%?
OnlyBio manufactures and sells natural body care products for both children and adults. Driven by the belief that effective products can also be safe and environmentally friendly, the company has established itself as a leader in modern eco-technology, successfully operating in over 20 international markets. What challenges has OnlyBio faced? They required immediate project implementation, often needing urgent or very urgent projects. With no internal marketing department, multiple employees handled marketing tasks simultaneously. The need to collaborate with various agencies arose due to different projects, preventing them from working with just one agency. Additionally, project implementation times were lengthy, as they were subject to individual assessments for each project. The company expressed dissatisfaction with existing agencies due to receiving low-quality projects that fell short of expectations. To address these issues, we streamlined the process by eliminating the need for additional pricing estimates and procedures. Together with the client, we assessed the number of hours needed in a renewable package for any orders within the month. We minimized the time required to complete tasks—immediately starting on orders upon receiving the brief or specifications. We enhanced project quality to meet the company's standards. Through effective communication, we developed projects aligned with their vision and requirements. As a result of ongoing cooperation based on the FLEXART model, OnlyBio has been able to execute marketing projects 70% faster compared to traditional pricing and billing methods. The average time taken for each order has dropped from 8 days to 3 days, allowing for the swift completion of very urgent projects.