I'm Roman, a dedicated digital marketer focused on maximizing Google Ads performance, boosting conversions, and ensuring precise results tracking. My journey began in 2013 when, as a travel agency sales manager, I recognized our website's inefficiency, prompting me to learn SEO and revamp it, which increased traffic and leads significantly. From 2015 to 2021, I worked at AdPro | Isobar, managing major brand campaigns on Google and Facebook Ads, before co-founding PPCBAR, a boutique agency emphasizing tangible outcomes over vanity metrics. Embracing freelancing in 2022 allowed me to concentrate solely on Google Ads and analytics, currently collaborating with 12 long-term clients while continually honing my expertise.