Founded by Vicki and Toby Roe, Roe Communications is driven by a passion to empower marketing teams at business schools in the UK and Europe. Combining their extensive backgrounds in PR and corporate communications—from Toby's leadership at Ashridge Business School to Vicki's diverse experience with global brands—they understand the unique challenges business schools face in telling impactful stories. Their mission is to help these institutions harness existing resources more effectively, avoiding wasted effort and enhancing reputation through strategic PR and content programs. Supported by a talented network of creative experts, they connect business education with current narratives, champion innovation, and share compelling success stories, ultimately transforming communications to elevate brand awareness and engagement across students, alumni, and stakeholders.