Republic Marketing

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2020

Year Founded

ABOUT REPUBLIC MARKETING

Top Rated Web Design Agency in London & Birmingham

Republic Marketing, an award-winning website design and SEO agency, is recognized by Clutch as one of the top firms in the UK for these services. As a two-time recipient of the Clutch Global Award, we rank in the top 1% among over a million companies on the platform and maintain a flawless 5.0 rating from all verified client reviews. Our Approach: Unlike most agencies that prioritize design and later add SEO without focusing on conversions or user experience, we take a different route. We integrate search visibility and conversion strategies into every website right from the initial coding, ensuring each page is crafted to quickly capture attention and encourage action. We continue to optimize post-launch, allowing your results to grow rather than diminish over time. Our websites are designed to create a lasting impact and differentiate you from your competitors. Our principle is clear: your site should be both visually appealing and high-performing within your industry. To discuss a project, please visit republicmarketing.co.uk/contact-us.

Tech Stack

ReactNextJSNodeJSVueJSZend PHPHTML5JavaScriptPHPAJAX

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2020

Year Founded

Services

Focus

Industries

Clients

Services Provided

18% Custom Web Application Development

7% E-Commerce Development

20% Product Design

5% Landing Page Design

15% Brand Identity Design

10% Marketing Collateral Design

21% Search Engine Optimization (SEO)

4% Content Marketing Strategy

About the Team

OUR STORY

Our Journey Established in 2020, Republic Marketing has evolved from a marketing-focused studio into a prestigious, full-service web design and development agency. We earned our reputation through SEO, assisting clients in surpassing even larger competitors. With hundreds of projects under our belt, we understand what it takes to create visually appealing websites that rank well and drive conversions. Many agencies can excel in one of these areas, but achieving all three is the challenge we thrive on.

TEAM PHOTOS

Portfolio

+224% Instagram Reach Increase In Just 30 Days

Signature Orthodontics

Client Background: Our client is a distinguished dental practice that specializes in premium dental services, including cosmetic procedures, braces, and general dentistry. The Challenge: The client sought an affordable strategy to achieve their social media marketing objectives. Additionally, their Instagram account was facing issues such as a low engagement rate (ER), limited conversions, and few inquiries received via direct messages (DMs). During our initial review, we also noted a lack of creative direction. Nevertheless, we swiftly devised a solution tailored to meet their needs and deliver impressive results in a short timeframe. Our Solution: Our primary goal was to formulate a detailed social media strategy, which led to the execution of our action plan. Through a series of interviews, we outlined specific goals and priorities for their marketing that would drive their business forward. Merely having high-quality content is insufficient; it is also essential to have a strategy for engaging with the community and maintaining communication with the audience. To enhance engagement rates, we developed captivating content to encourage conversations, posed questions to followers, and utilized all of Instagram's features to broaden the account's visibility. Results: - 70% increase in engagement rate (ER) - 224% increase in account reach - Consistent high-quality content - 654% increase in profile visits

Halved The Costs & Doubled The Conversions

Martin Cray

**Client Overview** Our client is a law firm located in Bristol that boasts a strong history of successfully handling cases for a range of clients, including several high-profile celebrities. They have approached us with the goal of enhancing their current Google Ads campaigns, which is expected to significantly aid in uncovering future opportunities (with a monthly ad budget of £10,000). **Main Challenge** Local businesses are increasingly struggling to distinguish themselves in a highly competitive landscape. Larger, nationwide firms are attempting to broaden their audience reach and outbid smaller companies, resulting in higher costs for smaller firms to remain competitive. **Our Approach** **Immediate Improvements** We identified various settings, negative keywords, and advertisements that might have been negatively impacting performance and prioritized addressing these issues. For instance, many clients mistakenly included variations of their target keywords in their negative keyword lists, believing this would enhance their results. **Campaign Structure Reorganization** We recommended establishing a campaign structure focused on themes that align with user intent and search behavior, rather than simply clustering similar keywords. This strategy not only improves overall results but also reduces the cost per conversion. **Keyword Analysis** We also adopted a new bidding strategy that leverages advancements in machine learning for bidding. We selected specific campaigns for keyword analysis and implemented the 'Max Click' strategy, which led to an improved impression share and a deeper understanding of the most relevant search terms. **Outcomes** - Achieved an average CPC of £2.89 (significantly below the industry average) - Experienced over a 90% increase in conversions - Decreased CPA by 40%

Facebook CPA 30% below the industry average

Street UK

The Project: Since this was our client's inaugural Facebook advertising campaign, we approached it with a fresh perspective. We launched three distinct types of campaigns: - A brand awareness initiative aimed at educating our target audience. - A conversion-focused campaign. - A re-marketing effort to recapture both organic and paid users who left the website without taking any action. Video Ads: We collaborated with an animation studio in London to create a series of engaging visuals for Facebook advertisements and the client's website. The educational campaign was structured to enhance brand awareness by addressing our audience's primary concerns related to finances and budgeting. By offering valuable insights to potential clients, they gained a better understanding of the company, which subsequently amplified the effectiveness of the other two campaigns. Results: - 90,000 monthly impressions - Facebook CPA, 30% lower than the industry average - 30% month-on-month increase in the number of leads - Compelling video and image assets

1 more project