Michael Franco, with over 12 years in HR and people operations, recognized a critical gap: engagement and culture were not being measured with the rigor of other business metrics. Traditional annual surveys and consulting lacked timely, actionable insights, leaving leaders without clear KPIs to address morale and retention issues. To solve this, he founded Quokka Hub, aiming to provide small and growing businesses with a platform offering quarterly, data-driven insights into employee engagement and culture. Quokka Hub emphasizes honest advice, partnership, and practical solutions tailored for growing teams, moving beyond generic enterprise tools. Inspired by the quokka—the happiest animal on earth—the company's mission is to enhance business outcomes by fostering engaged, high-performing work cultures through continuous, meaningful feedback and support.