Founded in 2009 by Chris Dickey in Jackson Hole, WY, Purple Orange combines entrepreneurial insight, publishing expertise, and agency experience to create a culturally connected, data-driven boutique communications firm. Specializing in leveraging authentic human endorsements, the agency believes the most effective brand communication happens naturally but requires strategic effort. Purple Orange excels in storytelling through genuine voices across media platforms, YouTube, and social channels, further amplifying content via targeted syndication and incentivized distribution. By emphasizing specialized skills and an empathetic approach, the team ensures brands resonate authentically with their communities. Success is quantitatively measured through affiliate marketing metrics like engagement, clicks, and revenue, establishing Purple Orange as a nationally recognized leader in active lifestyle communications with an award-winning portfolio.