Established in 2000 and located in Italy, Pronesis is a specialized digital agency focusing on e-commerce development and optimization for both B2B and B2C clients. Our distinguishing factor is our unique, science-based approach; we integrate principles from neuromarketing and cognitive psychology—based on over 400 academic studies—to create online shopping experiences that achieve measurable growth in conversions. Our primary services encompass tailored e-commerce development (PrestaShop Platinum Partner and Shopify Partner), UX/UI design, SEO, copywriting, advertising, and ERP/management software integration. We don't merely construct online stores; we meticulously design the entire purchasing process based on actual customer behavior and decision-making. With a team of 14 experts, over 30 industry awards in the past decade, and a long-term client retention rate of 36% (over 15 years), we offer both expertise and reliability. Andrea Saletti, our Marketing Manager, has written three books on neuromarketing focused on e-commerce and teaches at 24ORE Business School, IULM, IUSVE, and LUISS, ensuring our strategies are informed by the latest research while producing tangible commercial outcomes.