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Principle Co, Ltd.

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Overview

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

50 - 249

Employees

2011

Year Founded

ABOUT PRINCIPLE CO, LTD.

Principle supports your brand's Digital Marketing

Principle is a digital marketing agency located in Tokyo. In addition to our local services, we focus on assisting brands from the United States and Europe that need support with Japanese-language marketing while maintaining their reporting and internal communications in English. Our bilingual team, which comprises advertising consultants, SEO experts, and data engineers, is prepared to meet your expectations and scheduling needs. Our clients include notable names like Adidas, Arc'teryx, H&M, and Toys'R'Us, among others. As a data-driven agency, we aim to demonstrate the measurable effects of digital marketing on your financial success. We are partnered with companies such as Google, Meta, Yahoo Japan, Criteo, and more. Contact us to learn how we can assist you in entering the Japanese market.

Languages Spoken
EnglishJapanese
HIGHLIGHTS

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

50 - 249

Employees

2011

Year Founded

Services
Focus
Industries
Clients
Services Provided+2 Services
10% Performance Marketing
10% Marketing Analytics & Reporting
8% Search Engine Optimization (SEO)
3% Other Digital Marketing
2% Video Marketing Strategy
14% Meta Ads Management (Facebook & Instagram)
14% Google Ads Management
3% LinkedIn Ads Management

About the Team

OUR STORY
Principle is a seasoned digital marketing and analytics consultancy grounded in extensive expertise across web analytics, advertising, SEO, and project management. Founded by experts including a Waseda University graduate seasoned since 2004, the firm excels in Google Analytics, Tableau, and SQL-driven campaigns. Their diverse team covers full-funnel marketing strategies, data visualization, and DX design, supporting clients worldwide from Silicon Valley startups to large enterprises. With leadership experienced in global markets, data-driven advertising, and training more than 600 marketers, Principle fosters innovation through tailored solutions like GA4 implementation, CRM data analytics, and multichannel advertising optimization. Their collaborative approach delivers measurable business results through strategic planning, technology integration, and ongoing education for clients and teams alike.

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$100 - $149/hr

Locations

Headquarters

Kanda Surugadai, 4-2-5 Triedge Ochanomizu 10F

Chiyoda City, Tokyo, Japan 101-0062
Headquarters

Nomura Fudosan Midosuji Honmachi Building 8F #20 541-0053

Osaka, Japan 541-0053