Pontiac Intelligence
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Overview
$1,000+
Min Project Size
10 - 49
Employees
2019
Year Founded
ABOUT PONTIAC INTELLIGENCE
The 100% Transparent DSP
Pontiac Intelligence is a fully transparent demand-side platform (DSP). It features no minimum spending requirements, cutting-edge cookieless targeting technology, and AI-driven optimization. Pontiac delivers greater value than leading DSPs at a lower cost, while providing enhanced support and superior results. Explore everything Pontiac Intelligence can provide without any spending limits!
Languages Spoken
English
HIGHLIGHTS
$1,000+
Min Project Size
10 - 49
Employees
2019
Year Founded
Services
Focus
Industries
Clients
Services Provided
5% Video Marketing Strategy
30% Performance Marketing
15% Other Digital Marketing
40% Programmatic Display Advertising
10% Media Planning & Budget Allocation
About the Team
OUR STORY
Keith Gooberman and Erik Thorson, pioneers in programmatic advertising, recognized early on the industry's challenges such as duplicated technology, high fees, lack of transparency, and limited media buying controls. Motivated to address these issues, they developed Pontiac Intelligence, a platform designed to provide expert buyers and small to medium agencies with transparent, cost-effective tools that deliver real results by reaching genuine audiences respectfully. Committed to openness, Pontiac Intelligence shares clear insights from the exchange with users and charges a modest, transparent fee. Continuously enhancing their technology to meet client goals and industry advancements, Keith and Erik actively seek feedback to refine their platform, ensuring they lead in providing innovative programmatic solutions.
Projects & Clients
Project Size & Rate
Minimum Project Size
$1,000+
