Percepto

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Overview

$10,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2007

Year Founded

ABOUT PERCEPTO

Digital Thinking. Powerful Impact.

Percepto offers robust strategic online communication solutions. Since 2007, we have been overseeing the digital presence of corporations, brands, and prominent individuals across the globe, assisting them in creatively sharing their stories and effectively handling unwanted information online. By creating, sharing, and promoting high-quality content on thoughtfully chosen digital platforms, we establish our clients as frontrunners in their industries, enhance their core messages, and boost interaction with their target audiences.

LANGUAGES SPOKEN

EnglishHebrew

HIGHLIGHTS

$10,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2007

Year Founded

Services

Focus

Industries

Clients

Services Provided

70% Content Marketing Strategy

30% Search Engine Optimization (SEO)

100% Brand Identity Design

About the Team

OUR STORY

Introducing the Team Ran Blayer - CEO Ran Blayer serves as the CEO of Percepto. For the past 20 years, he has provided guidance to brands, companies, and executives on managing online reputation, responding to crises, and enhancing visibility through AI. Nir Shafrir - COO Nir Shafrir holds the position of COO at Percepto. He is responsible for overseeing strategy and execution for brands, companies, and executives, with an emphasis on online reputation, digital positioning, and visibility in the AI age.

TEAM PHOTOS

Portfolio

Strategic ORM for Company in the Energy Sector

Unknown

Background: Percepto collaborated with Client Z, the CEO of a prominent energy producer and supplier in Africa. The client faced allegations of nepotism and tribalism, which resulted in negative search results on Google and other platforms. As part of our engagement with Client Z, Percepto's objective was to establish both the client and the company as leaders in the energy market, regain control of the first pages of Google, and mitigate negative discussions online. Additionally, Percepto aimed to strengthen Client Z's online presence alongside that of the company while promoting strategic messaging and highlighting positive stories to key stakeholders, including B2B, B2C, and B2G audiences. Strategy Implementation: We developed a comprehensive strategy for online reputation management (ORM) that incorporated content marketing, public relations, media outreach, and SEO techniques. This included ensuring clear messaging, taking charge of content marketing, utilizing PR and media efforts for favorable exposure, and improving results on Google pages, with PR efforts supporting the ORM initiatives.

Digital PR And Engagement for Travel-Tech Startup

Refundit

**Background:** The main goal of this initiative was to assist Refundit in enhancing its online presence, specifically by strategically sharing articles in the Greek and Spanish markets. This effort was supported by well-planned campaigns aimed at increasing the visibility and effectiveness of the articles. A key objective was to raise awareness among influential decision-makers in these regions. **Challenges:** 1. The company faced difficulties in securing official authorization to operate in major European countries. 2. It needed to gain visibility among government stakeholders to strengthen its lobbying efforts, which were anticipated to produce more impactful results. **Strategy:** To meet our objectives, we adopted a flexible strategy. We integrated our internal PR activities with those of local PR partners. On a broader scale, we outlined the types of articles to produce, including those about the company and its products, interviews with key personnel, news-related content, and promotional material aligned with our strategic goals. **Results:** Our campaign was carefully crafted to engage specific target audiences in Greece and Spain, especially focusing on key decision-makers in relevant organizations and government entities. By publishing articles in prominent publications and ensuring they were targeted at the appropriate audiences, we supported the company in rekindling interest in its product and reinitiating discussions about acquiring a permit.

Wolf Prize Awards - Social Media Organic Growth

Unknown

Background - The Wolf Prize is an annual accolade awarded to distinguished individuals in the fields of art, science, and mathematics, honoring the most exceptional intellects and talents globally. Objective - To generate excitement and awareness for the announcement via social media platforms, promoting the live broadcast and fostering increased engagement across all channels. Strategy and execution: We built anticipation by implementing a countdown to the announcement on all social media platforms, featuring intriguing facts relevant to each day. During the event, we shared live updates on the announcement of each of the 11 laureates simultaneously across all platforms, including tags for the laureates, their institutions, alma maters, and insights into their achievements. After the live event, we launched a Spotlight Series to provide a more in-depth introduction of the 11 laureates, elaborating on the reasons for their recognition. Results: From the campaign's inception, social media engagement surged significantly across all three platforms. On Twitter, there were 70,000 profile visits and 1.12 million tweet impressions, representing increases of 690% and 180%, respectively. Facebook experienced a 306% rise in visits compared to the previous year, with post engagement up by 91% and video views increasing by 295%. LinkedIn saw an almost 3,000% rise in views, 1,850% growth in unique users, and a 2,720% uptick in reactions, with the education and research sectors showing the most substantial growth. In terms of followers, numbers saw a dramatic increase in the month following the announcement, with Twitter followers up nearly 30% and LinkedIn followers tripling.

9 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$10,000+

Average Hourly Rate

$50 - $99/hr

Pricing Snapshot

Min Project Size

$10,000+

Avg Hourly Rate

$50 - $99/hr

Cost Rating

N/A

What Clients Have Said

“

"Percepto delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

MOST COMMON PROJECT SIZE

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Content Marketing Strategy

Search Engine Optimization (SEO)

Brand Identity Design

Industry Recognitions

Locations

Headquarters

Gershon Shatz 36

Tel Aviv-Yafo, Israel 6701772

+97235046186

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Percepto

Set Up By Edverise AI

Edverise AI built this profile by analyzing thousands of data points across the web. If you own this business, become an Edverise partner to manage and update your profile.

Overview

Digital Thinking. Powerful Impact.

Services

Focus

Industries

Clients