Outset PR

Outset PR is a renowned communications agency that sets a standard for data-driven public relations in the crypto, Web3, and AI sectors. We view PR as a vital component for long-term growth, directly linked to the business goals that are most important to founders and executives. As a boutique agency, we dedicate ourselves to understanding each project's objectives, aligning our campaigns with client expectations, and establishing lasting partnerships built on trust, respect, and the safeguarding of all stakeholders' interests. Every campaign we execute is informed by data, from monitoring content syndication trends to examining how stories gain traction in AI discovery platforms and crypto communities. One of our key innovations is the Syndication Map, a unique tool that identifies outlets that yield high-quality republications, allowing clients to focus on placements that maximize reach and multilingual visibility while minimizing unnecessary expenses. With a deep understanding of disruptive technology projects, we have successfully executed campaigns for exchanges, DeFi protocols, payment solutions, and AI companies, securing features in prominent media such as Forbes, Cointelegraph, Business Insider, Wired, CoinDesk, and others. Additionally, we are creating a range of data-driven products for the larger community that transform the way teams engage with the media. This includes the recently introduced Outset Media Index, Outset Data Pulse reports, a republications parser, and various other tools designed to provide transparency, predictability, and measurable results in PR.