Origin Brand Consultants

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Overview

$10,000+

Min Project Size

2 - 9

Employees

1996

Year Founded

ABOUT ORIGIN BRAND CONSULTANTS

Origin Creates Global Brand Names That Stand Out.

Creating global brand names is our expertise. For more than 26 years, we have provided exceptional brand naming services to clients worldwide from our locations in Surrey, UK, and Birmingham, Michigan.

Languages Spoken

English

HIGHLIGHTS

$10,000+

Min Project Size

2 - 9

Employees

1996

Year Founded

Services

Focus

Industries

Clients

Services Provided

50% Brand Identity Design

20% Logo Design

30% Brand Guidelines Development

About the Team

OUR STORY

Origin Brand Consultants is a globally present branding firm with teams in the UK and USA. Founded by Rick, who brings over 30 years' international branding experience, the company has collaborated with top clients such as DowDuPont, Sanofi, and Volvo. Rick's background includes senior roles in US brand consultancy and international marketing, alongside solid academic credentials from Dartmouth and Denison. Alan, educated at St Martin's School of Art and Cambridge, specializes in brand identity, name development, and strategy, having supported prominent brands like Nestlé, AstraZeneca, and Vodafone. Steve, with extensive branding and product development expertise, contributed as VP of Marketing at major firms, managing product creation, naming, and regulatory compliance. Together, Origin Brand Consultants combines diverse expertise to build impactful global brand solutions.

Portfolio

Levitra Brand Naming

Bayer

Bayer Healthcare and GSK collaborated on a product for erectile dysfunction. The name is inspired by 'alleviate' but also unintentionally suggests positive associations with words like 'elevate' and 'levitate.' Along with establishing the Levitra brand, we were tasked with designing a distinctive packaging solution for the new ODT format. We developed an innovative system featuring a pull-out tab that provides essential information for the patient. The blister pack is wrapped in an elegant matte black sleeve, enhancing the luxurious and empowering experience for users.

Volkswagen BlueMotion

Volkswagen

Volkswagen requested that Origin create an overarching name for their eco-friendly product line, highlighting the significance of low-consumption automotive products and a commitment to environmental responsibility. BlueMotion symbolizes more than just decreased fuel usage and lower vehicle emissions; it represents Volkswagen's overall ethos. The color "Blue" is associated with Volkswagen and signifies aspects like air and water, while "Motion" conveys a sense of progressive mobility. The contemporary and vibrant feel of BlueMotion further emphasizes that driving pleasure has not been compromised in favor of fuel efficiency.

Volvo – IntelliSafe

Volvo

Volvo tasked Origin with creating a global umbrella brand for their safety innovations. One of the primary goals was to raise awareness of Volvo's safety technologies related to avoidance and driving support. The new brand had to help shift the perception of safety toward concepts like ‘innovative technology,’ ‘enhanced driving experience,’ and ‘daily convenience.’ IntelliSafe emerged as a straightforward name with strong messaging, characterized by a confident and innovative tone that reinforces the main brand message. It is easy to understand and communicate on a global scale. Key innovations include the world-first Pedestrian Airbag Technology, Lane Keeping Aid with haptic steering, a clever Park Assist Pilot, automatic Road Sign Information, Active High Beam, and a rear Cross Traffic Alert radar system. Launched alongside the new V40 model, IntelliSafe also features the groundbreaking Pedestrian Detection system with full auto brake, along with the upgraded City Safety system designed for low-speed collision avoidance, now functioning at speeds of up to 50 km/h.

2 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$10,000+

Pricing Snapshot

Min Project Size

$10,000+

Avg Hourly Rate

N/A

Cost Rating

N/A

What Clients Have Said

"Origin Brand Consultants delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

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Brand Identity Design

Logo Design

Brand Guidelines Development

Locations

Headquarters

72 Bridge Road

Molesey, England, United Kingdom KT8 9HF

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