Founded in 2003 by CEO Peter Brady, Orbital Media was created from a desire to explore emerging technologies for marketing. Since then, the team has grown in expertise and experience, particularly with the addition of COO Hayden Allen-Vercoe in 2008. Despite this growth, the core mission has remained consistent: “To create technological innovations and pioneering digital marketing strategies that connect individuals with brands!” Orbital consists of three main divisions: 1. **ORBITAL MEDIA:** An internationally recognized and award-winning digital agency, often noted by industry experts as "one of the UK's most innovative digital agencies" and "the leading digital agency in consumer healthcare." Their offerings include app and game development, influencer outreach, community management, digital campaigns, SEO, social media monitoring, digital advertising, pharmacovigilance, and global digital strategy. 2. **ORBITAL INNOVATIONS:** A leader in Europe for the development and licensing of new technologies, including: - The UK's largest Artificial Intelligence initiative, a collaboration with the NHS, Essex University, Innovate UK, Engineering and Physical Sciences Research Council (EPSRC), and Economic and Social Research Council (ESRC). - Tools for Virtual and Augmented Reality. - The UK's top supplier of gamification technology. 3. **ORBITAL RESEARCH:** The only provider of Real World Evidence through Digital Media research methodology. This division offers a cost-effective solution for generating new claims related to licensed medicines or medical devices, with an estimated potential of generating over £1 billion in value for the consumer healthcare sector over the next five years.