OOB

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2018

Year Founded

ABOUT OOB

We make brands unmissable on social ⚡

OOB is a recognized social media agency that energizes global brands through innovative strategy, engaging content, and cultural insights. As an independent agency, we are attuned to the latest trends, crafting attention-grabbing work that makes a real impact. We proudly collaborate with brands like TikTok, Ann Summers, Natural Cycles, O'Neill, ZAGG, SONOS, Indomie, and others. Have a project in mind? We'd love to connect!

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2018

Year Founded

Services

Focus

Industries

Clients

Services Provided

70% Social Media Marketing

20% Branding Services

10% Advertising Services

About the Team

OUR STORY

Our Own Brand (OOB) was established in London in 2018 by Sarah and Richard Fulford-Williams, a dynamic duo combining strategic insight and creative technology expertise. They started as passionate creatives committed to crafting impactful work that genuinely resonates, refusing to follow conventional playbooks but instead pioneering their own. The company thrives on a culture of candid communication, mutual challenge, and positivity, believing that kindness and genuine care drive exceptional results. With a skilled, globally fluent team of creators and cultural enthusiasts, OOB continuously evolves, expanding services and reaching audiences through authentic, platform-native content. Their commitment to innovation, integrity, and meaningful storytelling has earned the trust of prominent global brands, making them a distinctive presence in the creative industry.

Portfolio

SONOS | Social Media Production Campaign

SONOS

The Brief At the close of 2024, the creative team from Sonos reached out to us to develop an impactful campaign that showcased the enchanting nature of sound, focusing on their outstanding range of top-tier products. What We Did With the launch of the Ace headphones and the Arc Ultra, the most high-end soundbar available, this campaign aimed to make a significant impression on social media, establishing Sonos as the premier choice for superior sound at home, globally, and on the move. Additionally, we featured their portable, waterproof Bluetooth Roam 2 speaker, the Era 300—Sonos' spatial audio speaker equipped with Dolby Atmos—and the Move 2, a portable home speaker with Bluetooth and WiFi capabilities. We thoroughly enjoyed creating this campaign for Sonos, enhancing both organic and paid social media efforts with these impressive assets.

Indomie | Organic and Paid Social

Indomie

Indomie sought our assistance to boost brand awareness and engagement in the UK, aiming to enhance their organic social media presence to be visually appealing, aligned with their brand, and focused on social-first strategies. Our Strategy We framed Indomie as fun, accessible, and visually striking, showcasing its quick preparation and delicious flavors. Drawing inspiration from the nostalgic elements of Indomie’s retro-futuristic packaging, we crafted a new visual direction for social media that included vibrant colors, dynamic photography, and playful, surrealistic content. To optimize engagement, we synchronized our campaigns with significant UK events, ensuring our messaging remained timely and relevant. Instead of concentrating on product features, we focused on the experience—highlighting the joy and satisfaction Indomie offers. High-energy Reels, recipes, and tutorials were combined with trending memes and adventurous concepts (like noodle ice lollies) to establish a fun, relatable brand personality. The Results Our approach yielded significant success, with Indomie experiencing: 📈 a 271% increase in followers 💬 a 199% rise in engagement 👀 an 82% boost in reach

OMG! Candy | Visual Identity

OMG! Candy

**Overview** The OMG Candy team recognized a market trend and aimed to build a brand around it. Capitalizing on the popularity of freeze-dried sweets among Gen Z and millennials, OMG Candy was launched. **Our Contribution** We provided comprehensive branding support, including naming, visual and verbal identity creation, as well as website design and development. Initially, we conducted research to explore and propose various naming options. Once OMG Candy was chosen, we crafted a vibrant and playful aesthetic with a touch of nostalgia to ensure the brand stood out on social media and retail shelves. Noticing that freeze-dried candies took on a puffy, rock-like appearance, we drew inspiration from the technology’s origins in space exploration. This led us to the “space rocks” theme, tapping into the nostalgic curiosity about space that many of us experienced as children in the 90s. We carried this concept across the product line, which includes Space Rocks, Blue Moons, Astro Apples, and Star Drops. The brand embodies a fun and lighthearted spirit, avoiding seriousness. To enhance this joyful nostalgia, we created playful, pun-filled taglines like "freeze the day" and "taste the cosmos," complemented by bold, colorful, and cosmic textures for an engaging overall experience. The website provides a slick, straightforward, and interactive experience, showcasing the products and brand identity in a fun manner. Scroll-triggered animations guide users through the selection, drawing them closer to the brand.

13 more projects