ONmetrics, a London, Ontario-based digital marketing consultancy, was founded by Dave De Vries in 2014 with a focus on measurable, accountable marketing. With over a decade of experience, Dave has managed more than $50 million in advertising and completed 200+ marketing audits. Frustrated by gaps between analytics and revenue data, he developed ONclix, a proprietary attribution platform tracking customer journeys from first click to conversion. Unlike traditional agencies, ONmetrics offers clients direct collaboration with Dave, ensuring cohesive strategies integrating SEO, PPC, web design, and data visualization. Known for technical expertise, Dave engineers data-backed systems optimizing web performance and conversions. As a Google Ads certified professional and published author, he delivers strategic, hands-on marketing solutions tailored to businesses across Southwestern Ontario.