Merriam Associates, LLC

I am a marketing consultant focused on delivering value at the intersection of branding and content strategy to enhance reputation, boost revenue, and foster relationships. I collaborate with marketing agencies, consulting firms, Fortune 500 companies, and private equity-backed entrepreneurs to develop brands, raise visibility, and establish thought leadership, while also increasing market share, sales volume, and profit margins. My skills encompass research, brand strategy, naming, identity development, brand launches, content strategy, and creation—particularly in copywriting and search engine optimization—as well as distribution. I hold certifications from the Search Engine Academy, the eMarketing Institute, and HubSpot. I partner with prominent agencies such as McCann-Erickson, FCB, and Ogilvy, and work with companies including Johnson & Johnson, ExxonMobil, Koch Engineering, MetLife, Constellation Energy, ASICS, among others. My copywriting experience spans websites, sales materials, catalogs, blog posts, brochures, press releases, and more. I have developed brand strategies and guidelines for brand voice writing, focusing on creating copy that meets your strategic goals (such as thought leadership, lead generation, and relationship building), embodies your brand voice, and is optimized for search engines.