Virtual event and live streaming for 6connex
Production Details: Online Conference and Live Streaming
Event Title: SUSTAIN 10
Technology Used: Multi-camera setup, green screen cyclorama studio, virtual set, live streaming
Clients: 6 Degrees Medical (CA), 6connex (USA), Novo Nordisk (DK)
End Client: Novo Nordisk A/S (DK)
This case study focuses on an online conference and live stream that compared a new medication, Semaglutide, to Liraglutide for individuals with Type 2 diabetes. Mediehuset København (Media House Copenhagen) facilitated a three-camera production for the digital distribution agency 6connex in the USA. We provided the live stream from our green screen studio to Novo Nordisk, who required the information to reach European participants involved in a medical research initiative. Our task included constructing a live studio within the green screen environment featuring a virtual set, where two presenters could discuss the test results with the audience and respond to questions. The live stream was broadcast in high quality.
6connex, a global provider of software and services, handled the reception of the streaming signal from Copenhagen, along with the publishing point and distribution of the stream. Six Degrees Medical Consulting in Toronto, Canada, managed the storyboard. The virtual set graphics were created by Storymasters, a Toronto-based creative services company that specializes in video-based multimedia and digital content development. A single testing day was organized to allow all participants in the production, both on-screen talent and the behind-the-scenes team, to rehearse their roles and ensure effective interaction with the complex technology.
For more information, visit the case study: https://www.clinicaltrials.gov/ct2/show/study/NCT03191396