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McKay Advertising + Activation

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Overview

$50,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

10 - 49

Employees

2005

Year Founded

ABOUT MCKAY ADVERTISING + ACTIVATION

Franchise Whisperers

MA+A has earned the title of Franchise Whisperers due to our deep involvement in the franchise sector, particularly in the restaurant niche. We work with brands that have between 25 and 300 locations and often have marketing teams of five or fewer. Our strengths shine in these scenarios. We aim to boost our clients' revenue and profits by crafting a customer journey from initial contact to purchase. We meticulously monitor every interaction to enhance ROI using data-driven strategies and clear communication.

Languages Spoken
English
HIGHLIGHTS

$50,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

10 - 49

Employees

2005

Year Founded

Services
Focus
Industries
Clients
Services Provided
20% Search Engine Optimization (SEO)
14% Digital Strategy
23% Brand Identity Design
10% Marketing Collateral Design
33% Ad Creative Strategy & Production

About the Team

OUR STORY
Since 2005, McKay Advertising + Activation has specialized exclusively in marketing for food franchises, acting as the vital link between compelling brand storytelling and precise local-store execution. Unlike larger agencies prioritizing broad global awareness, McKay focuses on bridging the gap for mid-sized franchises with 100 to 500 locations and moderate marketing budgets, helping them outperform competitors with substantially larger resources. Their expertise, demonstrated through partnerships with brands like United Franchise Group and Island Wing Company, lies in driving tangible growth via hyper-local marketing strategies. Guided by a philosophy valuing actionable results over mere impressions, McKay empowers lean marketing teams through advanced tools like Conversational SEO and Predictive ROI Modeling. Their mission is to transform mid-market food brands into thriving neighborhood

Projects & Clients

Project Size & Rate

Minimum Project Size

$50,000+

Average Hourly Rate

$100 - $149/hr

Locations

Headquarters

1517 East Seventh Avenue (Ybor City), Third Floor

Tampa, Florida, United States 33605