MacInnis Marketing
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Overview
$1,000+
Min Project Size
$50 - $99/hr
Avg Hourly Rate
2006
Year Founded
ABOUT MACINNIS MARKETING
Make Better Business Decisions
Our marketing and sales strategy focuses on the customer. It revolves around placing the ideal customer at the core of our efforts and developing a system that draws them in through insight, empathy, assistance, and significant value. Over the past 18 months, marketing has undergone significant changes primarily due to shifts in customer engagement preferences, advancements in technology, and the continuous innovation of products and services. At MacInnis, while our marketing approach is adapting, our fundamental principle remains centered on listening to our customers and maintaining a customer-focused marketing strategy.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$1,000+
Min Project Size
$50 - $99/hr
Avg Hourly Rate
2006
Year Founded
Services
Focus
Industries
Clients
Services Provided
40% Brand Guidelines Development
60% Brand Identity Design
70% Digital Strategy
30% Email Marketing & Automation
100% Go-to-Market Strategy
About the Team
OUR STORY
Since 2006, MacInnis Marketing has empowered Australian small business owners by coaching them to make clear, confident marketing decisions rather than simply executing strategies for them. Founded by Danielle MacInnis after her corporate career at Hewlett-Packard and inspired by a desire for practical, customer-centric marketing, the company addresses the complexity and jargon that often discourage business owners. Their unique approach focuses on building capability and understanding, offering education over execution, and promoting marketing as manageable rather than mystifying. This philosophy has fostered long-term client relationships across Australia who value responsiveness and results. Danielle's credentials, including fellowship with the Australian Marketing Institute and partnerships with email marketing platforms, emphasize experience and trust. MacInnis Marketing also pioneers AI education through its sister
Projects & Clients
Project Size & Rate
Minimum Project Size
$1,000+
Average Hourly Rate
$50 - $99/hr
