Website development for Edusystems
How can design enhance the visibility of an ed-tech fintech initiative, ultimately boosting revenue and attracting new clients? Edusystems is focused on developing mobile apps that transcend the ordinary by incorporating gamification. Their cutting-edge products aim to achieve exceptional engagement by blending entertainment with functionality. Our challenge was to develop a distinctive logo that embodies the educational and fintech focus of the company, along with a modern, user-friendly website that engages users and provides comprehensive information and access to their products.
What we accomplished: We initiated a meeting to outline objectives, pinpoint existing challenges, and clarify expectations for the upcoming product. We conducted a discovery phase that involved analyzing the UX/UI landscape and examining similar projects, through which we identified key patterns and best practices. Drawing from this research, we crafted a sleek, minimalist logo and established a style guide. We designed a homepage concept in line with current UX/UI trends, prioritizing easy navigation and a clear structure to showcase the company's products and values in order to attract new users. We developed the design along with its responsive adaptations, including custom 3D graphics and animations that align with the project’s overall style. We set up a design system and built the website on the adaptable and responsive Vue.js framework. After thorough testing, we launched the site.
Now for the key highlights: The project was completed in 8 weeks and stayed within the client’s initial budget. The refreshed visual strategy became a powerful tool for client engagement. Consequently, Edusystems’ applications gained thousands of new users, significantly bolstering the company’s position in the educational fintech market. The new website aligns with the company's objectives and supports the advancement of its business metrics.