SEO services for SQUAD Infotech
SQUAD Infotech Pvt. Ltd., a prominent software testing training provider in Navi Mumbai and Thane, sought to showcase their strategy for boosting site sales online while leveraging their existing customer base. They faced several challenges: increasing sales, generating leads, lowering the cost per acquisition (CPA), and achieving a high conversion rate through organic search engine rankings. This proved to be a significant challenge due to their limited online visibility, low search engine traffic, and few conversions.
To address these issues, we embraced the challenge and began the essential groundwork, which included creating high-quality backlinks, targeting specific geographic areas, and focusing on relevant keywords. We commenced by selecting pertinent keywords to enhance their online brand presence. The next step involved optimizing the website for search engines through a technical SEO analysis and implementing necessary improvements.
Following that, we focused on building backlinks to the site, which served as endorsements from other websites. In addition to these primary steps, we worked on a variety of other factors. These included analyzing the website to fix technical issues, revising its content, producing quality content for link building, creating local citations, and establishing a presence on different social media platforms.
Proven Results: We achieved significant breakthroughs, with 7 out of 10 targeted keywords ranking in the top 3 positions on Google, a click-through rate (CTR) of 7.3%, and over 100 leads generated each month. Additionally, we improved site traffic by 56% over the last two years.