Kitestring

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Overview

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2007

Year Founded

ABOUT KITESTRING

Your partners in creativity.

Kitestring assists socially-responsible businesses in connecting with their communities by providing purpose-driven design and practical marketing solutions. We thrive at the intersection of communication and empathy, handling the groundwork so you can concentrate on your strengths. Our team of Kitestringers, along with our collaborators and exceptional partners, bring extensive experience and a fresh perspective, working together to simplify the connection between your message and your audience in an inclusive manner. Whether you need a new brand, an annual report, or a revamped website, we are your creative partners, excited to help you achieve your objectives.

Languages Spoken

EnglishFrench

HIGHLIGHTS

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2007

Year Founded

Services

Focus

Industries

Clients

Services Provided

10% Marketing Collateral Design

14% Brand Identity Design

7% Graphic Design

3% Packaging Design

33% Web App UI Design

33% Custom Web Application Development

About the Team

OUR STORY

Kitestring is a collaborative creative agency driven by clarity and accessibility, dedicated to connecting your message with your audience effectively. Led by Marin Hudson, a community-focused designer and professor, their diverse team—known as Kitestringers—combines extensive experience and unique perspectives to craft precise, original projects. Internal support from Emily Bouchard ensures organization and strategic progress, while key collaborators like Andrea Pohlmann and Jane Allison contribute marketing expertise and community engagement. Committed to inclusivity, Kitestring actively amplifies diverse voices, acknowledging the traditional Indigenous territories they work on and championing social justice causes. Through volunteerism and partnerships with local organizations, they strive to foster a safer, more inclusive Hamilton, underscoring their core values and community commitment.

Portfolio

Annual Report

Unknown

Neighbour to Neighbour (N2N), located in Hamilton, aims to address the pressing issue of food insecurity in the community. Due to its diverse range of services and multiple stakeholder groups, N2N often found its brand to be unclear and diluted. To address this, Kitestring collaborated with N2N and representatives from all relevant stakeholder groups to facilitate a thoughtful rebranding process. The development of a new brand structure, logo, and clear brand messaging equipped N2N with the resources to enhance and communicate its mission effectively. Consequently, N2N was able to reinforce its status as a leader in combating poverty, raising awareness while engaging with service users and the wider community. Kitestring takes pride in continuing our partnership with N2N as we work on annual reports, marketing materials, and website design and development based on a thorough analytics review. As our partnership evolves, Kitestring remains dedicated to showcasing the vital and distinctive impact that Neighbour to Neighbour has on the Hamilton community.

Brand + Collateral Development

Unknown

Hamilton-Wentworth Catholic Child Care Centres (HWCCCC) is a local non-profit aimed at empowering families for lasting success. With a growing number of forty childcare centres, a strategic rebranding was necessary to support its dynamic growth, highlighting both the progress of children and families as well as the organization's evolution. Kitestring conducted thorough research, which served as the foundation for a well-thought-out brand strategy. This included an employee survey, two site visits, and an analysis of other local childcare providers, enabling us to position the brand as a comprehensive solution for a diverse audience. The rebrand needed to resonate with families, educators, and the community in an inclusive manner. Kitestring took various elements into account, creating symbols drawing from the Reggio Emilia approach to integrate nature into each of HWCCCC's childcare centres. Instead of leaning on traditional Catholic imagery, the rebranding focused on experiential learning and principles of respect, responsibility, and discovery. Our tagline, “Where play is wondrous work,” subtly references Catholicism without excluding individuals from other faiths. Through a collaborative effort, Kitestring and HWCCCC crafted a new brand that skillfully honored the organization’s origins while positioning it as an inclusive option for all families and educators seeking quality childcare.

Brand Development

Unknown

Jamesville Bennetto serves and supports the diverse families in our community by offering professional childcare in a setting that fosters respect, inclusivity, and individuality. They sought a brand that would reflect the friendly, high-quality care provided by their center. Kitestring began with research, conducting surveys among parents, staff, and the Jamesville Bennetto board of directors to gain insight into the organization's values and how it is currently perceived. This understanding allowed us to position the organization as a genuinely community-focused establishment in the downtown area. By emphasizing Jamesville Bennetto’s crucial role in each child's development, we designed an acorn symbol to represent the concept of planting seeds for the future. Using vibrant colors and playful shapes while avoiding primary tones, we captured the welcoming and inclusive spirit of the childcare center. With a refreshed brand identity and a comprehensive toolkit, Jamesville Bennetto has revitalized its center through updates to signage, print materials, staff apparel, and more. Consequently, the center now stands out and is easily recognized by families, friends, and community members. It truly embodies the idea of "where community grows."

7 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$100 - $149/hr

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

$100 - $149/hr

Cost Rating

N/A

What Clients Have Said

"Kitestring delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet — reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Marketing Collateral Design

Brand Identity Design

Graphic Design

Packaging Design

Web App UI Design

Custom Web Application Development

Locations

Headquarters

301-270 Sherman Ave N

Hamilton, Ontario, Canada L8L 6N4

+19052969575

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