OUR STORY**BACKGROUND:** Please provide an overview of your company and your role. We have collaborated with Kaizen for over two years to develop a native app for a fitness company based in Boston. During this time, we focused on strategy and design while Kaizen took charge of managing the product development.
**OPPORTUNITY / CHALLENGE:** What services did your company seek from Kaizen Softworks, and what objectives did you set? Kaizen's main functions have been in engineering and project management.
**SOLUTION:** How did you choose Kaizen, and what factors influenced your decision? The client had previously engaged with Kaizen before our team became involved in the project. Please detail the scope of the work, including project phases, key deliverables, and the technologies used. We collaborated throughout the phases of discovery, strategy, design, development, testing, and launch, with the aim of creating an intuitive product that provides daily programming to over 100,000 users.
**RESOURCES:** How many people from the Kaizen team worked with you, and what were their roles? As the project progressed, Kaizen adeptly adjusted their team size to meet project requirements, with essential roles encompassing front-end development, back-end development, and project management. The team size fluctuated between 5 to 10 members depending on the project phase.
**RESULTS & FEEDBACK:** Can you highlight any quantifiable results from the project or general feedback on the deliverables? After we launched the revamped app, we experienced a 30% drop in churn and a significant increase in new users.
**PROJECT MANAGEMENT:** Describe their project management approach, including communication methods and timeliness. We held daily and weekly meetings/check-ins and utilized several project management tools to keep the client informed and the team operating efficiently.
**IMPRESSION:** What impressed you most about the company? Kaizen is extremely responsive with a fantastic team culture. They act as a dedicated team and prioritize their clients’ success as if it were their own. They know when to challenge ideas and when to listen. We truly appreciate their professionalism throughout the project.
**IMPROVEMENTS:** Are there any areas where they could enhance their performance or do things differently? None at all! We highly recommend Kaizen for all engineering needs and plan to continue working with them on future projects.