Jet-a-Drive Web Development
Jet-a-Drive urgently required a new website when they reached out to Kaizen Five. Their existing website was outdated, lacked calls to action, and was missing several crucial features, which led to high visitor bounce rates. Jet-a-Drive sought a more contemporary site that would make it easy for visitors to contact them and understand their services. We addressed this need by designing a website that prominently features a ‘request for a free quote’ form right when users land on the page, effectively capturing their interest. Another pressing issue for Jet-a-Drive was that the previous site was not mobile-friendly, forcing users to zoom in on smaller devices such as smartphones and tablets, which discouraged many users from staying on the site. To resolve this, we built the new website with a mobile-first approach, ensuring it functions well on smaller screens. Additionally, the on-page SEO utilized outdated techniques for attracting organic traffic from Google and other search engines. We improved the on-page SEO by targeting long-tail keywords to boost organic traffic, with the goal of converting visitors into long-term customers. This involved thorough keyword research, and we will analyze the performance of different pages over the upcoming months.