Just Lead Market

We are a results-driven Google Ads agency focused on e-commerce and lead-generation brands in the US, UK, and EU. Our clients turn to us for rapid improvements in ROAS, reductions in CPA, and increased conversion rates. Our unique advantage lies in our ability to integrate PPC management with conversion rate optimization (CRO) and landing page strategies, ensuring that your ad spend is effectively used to foster growth. We excel in optimizing shopping feeds, managing Performance Max campaigns, and taking SKU-level accountability. Our initial focus areas for quick wins within the first 30 days include: - Preventing Performance Max cannibalization through protective measures and asset/audience controls. - Enhancing Shopping/Merchant Center and product feed optimization, including attributes, pricing, and availability. - Setting up GA4 with Enhanced Conversions and ensuring accurate UTM conventions for precise tracking of revenue and CPA. - Refining search terms, structure, RSAs, and budgets; implementing SKU-level labels and negative keyword lists. - Reducing friction in forms, increasing trust, speeding up webpages, and aligning offers with user intent. We manage a variety of Google Ads/PPC campaigns, including Search, Performance Max, Shopping, YouTube, Remarketing, and seasonal/margin-aware bidding. Our approach to CRO and landing pages involves conducting audits, creating test plans, and quickly iterating on copy, form UX, trust elements, and page speed to enhance conversion rates and average order value. We develop and test landing pages that significantly impact performance. For analytics, we utilize GA4, Enhanced Conversions, call tracking, and dashboards that connect expenditures to revenue and profits. We serve direct-to-consumer (DTC) and business-to-business (B2B) clients across e-commerce, retail (including home and furniture), B2B services, and industrial/manufacturing sectors, catering to both nimble startups and established businesses looking for a more straightforward route to profitability. Our results demonstrate that clients can see improvements in ROAS, CPA, and conversion rates within 30 to 60 days. Some notable outcomes include a +214% increase in ROAS, a -42% reduction in CPA, and a +58% rise in CVR after optimizing landing pages and product feeds. Why choose us? We offer founder-led execution, comprehensive playbooks, and transparent reporting. We have experience as a Google Ads Partner and Shopify Partner, and we ensure that our plans are published, quick wins are implemented, and profitable products are scaled. To take the next step, request a free audit to receive a 15-minute review and a 90-day roadmap detailing actionable steps to boost ROAS, CPA, and conversion rates.