iPapus Agency

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

50 - 249

Employees

2009

Year Founded

ABOUT IPAPUS AGENCY

Double the sales with professional marketing!

iPapus Agency focuses on boosting sales for businesses. With experience from over 3,500 projects across more than 28 countries and in six different languages, we are partners with Google and Facebook (META). We excel in enhancing the sales of established businesses as well as launching startups from the ground up. Our comprehensive services cover everything from inception. Our team features over 50 internet marketing experts, including analysts, specialists in Facebook Ads and Google Ads, On-Page and Off-Page SEO professionals, and link builders. Ivan Papus, the leading digital marketing expert, heads the company. We have the capability to get any website to rank #1 in Google for any keyword, in any language, in any country. Here are four reasons to collaborate with us: Services:

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

50 - 249

Employees

2009

Year Founded

Services

Focus

Industries

Clients

Services Provided

25% Search Engine Optimization (SEO)

13% Pay Per Click

12% Social Media Marketing

25% Google Ads Management

25% Meta Ads Management (Facebook & Instagram)

Portfolio

Business community for entrepreneurs Bizon Busines

Bizon Business Club

Bizon Business Club is a networking group for entrepreneurs from Germany, Poland, and the Baltic States, specifically targeting those with businesses generating an annual revenue of €1 million or more. STRATEGY: In the strategy formulation stage, we categorized our target audience into four segments for communication: 1. Business owners seeking knowledge and business growth within the club; 2. Business owners looking for partners and investors for their ventures; 3. Business owners wanting to broaden their network and engage with like-minded entrepreneurs; 4. Business owners interested in sharing their knowledge and experiences. Advertising campaign objectives include: - Generating leads; - Converting website visitors. Communication: Initially, we tested two approaches for outreach: a direct invitation to apply for club membership and an invitation to attend club events (business lunches, meetings, and conferences). The latter proved to be more effective, as it allowed individuals to familiarize themselves with the club before committing to membership. The advertising creatives emphasized that membership was exclusive to business owners and highlighted key benefits relevant to potential members such as networking opportunities, partnerships, investments, and business growth within a supportive community. RESULTS AFTER 16 MONTHS OF COLLABORATION: A budget of $23,200 was utilized, resulting in 943 leads generated at a cost of $24 per lead.

BNB Club is a business community

BNB Club

STRATEGY: During the strategy development phase, we gained insights into the types of events that resonate within the business community niche. We initiated business lunches as the primary format, allowing entrepreneurs in every city with a BNB Club to meet informally in groups of 20-30. These gatherings provided opportunities for participants to ask questions, share experiences, network, and exchange contact information. Additionally, we organized conferences and larger meetings every 2-3 months, attracting hundreds of entrepreneurs from across Europe. In designing our communication approach, we segmented the audience into three primary groups: - Owners of small and medium-sized businesses - Aspiring entrepreneurs - Employees looking to start their own business or offer services to businesses We employed a mix of static and video ads to effectively capture the event atmosphere, the mood, and the high level of interaction among participants at each club event. Our advertising efforts were twofold: one focused on lead generation to gather applications for event participation through a lead form, and the other aimed at conversions to facilitate registration via a landing page that directed users to the community chatbot for sign-ups. RESULTS OVER 9 MONTHS OF COLLABORATION: $60,563 invested, 12,285 leads generated, with a cost of $4.90 per lead.

Sushipak - DELIVERY & TAKEAWAY sushi restaurant ch

sushipak.pl

Sushipak, a sushi restaurant chain offering delivery and takeaway, aimed to achieve the following objectives: increase their Return on Ad Spend (ROAS) to between 8 and 10 (800-1000%), boost sales volume while lowering customer acquisition costs, and properly establish web analytics operations. At the outset of our collaboration, the client had ongoing targeted advertising with a ROAS of 5-6. Our primary goal was to enhance this figure to at least 8. Meta Ads served as the primary platform for their paid advertising, but there were challenges related to accurately reporting sales figures due to improper setup of both Facebook Pixel and Google Analytics. To address these issues, we first conducted a comprehensive audit of the advertising efforts over the past six months, alongside a web analytics review. Based on our findings, we implemented the following changes: - Launched the Conversions API for more accurate sales tracking. - Developed a new communication strategy. - Adjusted attribution settings for Meta Ads. - Introduced Google Ads in addition to Meta Ads to expand traffic sources. - Initiated remarketing strategies across both Meta Ads and Google Ads. As a result of these efforts, we achieved 57,135 sales, with a 1.7€ cost per sale, a total advertising budget of 97,129€, and an average ROAS of 13.5 over ten months of operation.

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