B2B online store of erotic lingerie
LunaRed is a direct distributor in Ukraine for European brands of everyday and erotic lingerie for women, boasting over 3,000 customers nationwide. Their clientele includes both B2C online and brick-and-mortar stores. The owner of LunaRed requested the development of a user-friendly and robust B2B online store with an easy-to-navigate interface, allowing customers to swiftly find products and place orders with minimal clicks. Consequently, our team designed an effective B2B online store featuring a user-friendly catalog, intuitive filtering options, straightforward product pages, and a clear personal account section. Users can add items to a comparison list, and each product includes a "Buy Wholesale" option. Additionally, we implemented a personalized discount feature that calculates discounts based on order history. We also developed a functionality for uploading product information into a separate file, which offline stores can use as a standalone directory, while online stores can import products from this file into their own catalogs. Ultimately, the customer received an online store that fully met their expectations and business needs.