H2R Market Research
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Overview
10 - 49
Employees
2004
Year Founded
ABOUT H2R MARKET RESEARCH
Market Research Firm In Springfield, MO
H2R Market Research was established in 2001, co-owned by Jerry Henry (CEO) and Jill Renner (President). With over 40 years of combined experience in the research industry, they offer a wide range of qualitative and quantitative methodologies. The company values hard work and integrity, treating employees and clients as they would want their family to be treated. One of their proudest achievements is their high client retention rate, despite there being no formal recognition for it. Their expertise spans quantitative analysis, focus group facilitation, advanced statistical analysis, questionnaire design, and fieldwork utilizing various data collection methods. H2R operates a full-service call center based in the Midwest, where their surveyors made over 170,000 outbound calls last year. The company has received the J. Desmond Slattery Award from the International Travel and Tourism Research Association for its professional and innovative marketing research. H2R's innovation and dedication to exceptional customer service set them apart in the industry.
LANGUAGES SPOKEN
English
HIGHLIGHTS
10 - 49
Employees
2004
Year Founded
Services
Focus
Industries
Clients
Services Provided
100% Market Research & Competitive Intelligence
51% Focus Groups
49% Data Collection Services
About the Team
OUR STORY
Founded in 2004 by Jerry Henry and Jill Renner, H2R Market Research specializes in travel, tourism, and hospitality insights. Frustrated by generic data, they sought to provide leaders with nuanced, actionable intelligence rooted in over 20 years of proprietary benchmarks and extensive custom research. With a mission to empower executives to make confident, informed decisions instead of relying on instinct, H2R gives customers a clear voice at the table. Their unparalleled database and expert team combine decades of industry experience, having completed nearly 4,000 studies and achieved an 85% client retention rate. H2R's commitment is to transform traveler data into strategic decisions that drive growth and leadership in the sector.
