The Notary Shoppe Website and Digital Marketing
The Notary Shoppe, along with its partners, offers a crucial service to residents of the New Orleans area by saving them from lengthy waits at the DMV. They not only provide notary services but also assist with title transfers, driver's license renewals, and a variety of other services. Their previous website was slow and hard to navigate, making it difficult for customers to access the information they needed. Given the range of services offered, it was essential for the site to be straightforward and user-friendly.
Here’s what we accomplished. After collaborating with The Notary Shoppe on their marketing initiatives for several months before creating the new website, we recognized the importance of mobile optimization. Many users access the site via their smartphones, so ensuring compatibility across different device sizes was a top priority. We structured the new website to be well-organized, facilitating a seamless user experience and allowing visitors to easily find all available services and locations. The updated design of the website was made more impactful, featuring bold blue and green colors to enhance navigation and ensuring the text is legible on any device.
We also worked with The Notary Shoppe to refresh their branding, which involved redesigning their logo and updating the signage at all five locations. The new logo pays homage to the old design while being cleaner and more readable, incorporating the beloved fleur de lis of New Orleans. Additionally, we help attract new customers through Google ads and digital brand management, successfully driving over 2,000 monthly visitors to The Notary Shoppe's website to explore their services.