Gen3 Marketing (Gen3) is a premier global performance marketing agency that focuses on affiliate marketing, drawing on nearly twenty years of publisher relationships and data-driven tactics. Established in 2007, Gen3 is recognized as the largest and most experienced affiliate marketing agency in the sector. The company is based in Blue Bell, Pennsylvania, with offices throughout the USA, Canada, and Europe, and employs over 200 staff across six continents. As a leader in the industry, Gen3 has developed strong partnerships with a variety of collaborators, including mass media, PR firms, influencers, and both traditional and non-traditional publishers. Gen3 designs and sustains comprehensive programs that enhance customer acquisition and revenue growth for businesses in various sectors, particularly in financial services, B2B, retail, and travel. Utilizing data effectively, Gen3 creates affiliate marketing campaigns that yield quantifiable outcomes. Furthermore, the agency fosters industry advancement through innovative efforts such as original research, informative podcasts, and its own Actionable Insights newsletter, all aimed at enhancing the reputation of affiliate marketing. As the most awarded agency in this field, Gen3 has been recognized as Agency of the Year 14 times, with recent honors from CJ and Rakuten in 2022, AWIN ThinkTank in 2023, and for the eighth consecutive year in 2024 by Digital Commerce 360 as a Leading Vendor to the Top 1000 retailers.