
FunnelKake
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Overview
10 - 49
Employees
2016
Year Founded
ABOUT FUNNELKAKE
Data-driven performance marketing company.
FunnelKake differentiates itself from other agencies by being a performance marketing agency rather than one that charges for hourly services. Instead of billing you for the time spent on your account, we operate on a retainer plus a share of the sales we produce for you. We believe this approach is much fairer for business owners, as our earnings are tied to your success. It's a collaborative effort aimed at achieving results.
LANGUAGES SPOKEN
English
HIGHLIGHTS
10 - 49
Employees
2016
Year Founded
Services
Focus
Industries
Clients
Services Provided
30% Pay Per Click
15% Conversion Rate Optimization (CRO)
15% Digital Strategy
20% Search Engine Optimization (SEO)
10% Email Marketing & Automation
10% Content Marketing Strategy
70% Google Ads Management
30% YouTube Advertising
About the Team
OUR STORY
FunnelKake was founded by Jon Zack, a digital marketing innovator who pioneered one of the first online shopping carts in 1994 and later developed integrated marketing platforms for numerous clients, including Fortune 100 companies. Alongside Director of Technology Val Z., Director of Partnerships Charles Chy, and Director of Digital Marketing Todd Heft, Jon created The Integrated Sales Funnel to help small and medium-sized businesses capture customer attention, guide prospects through the sales process, and foster retention. Unlike traditional agencies, FunnelKake operates as a performance marketing firm, charging clients a retainer plus a share of the sales generated, ensuring a vested partnership. Based in Bethlehem, Pennsylvania, the company benefits from proximity to New York City and Philadelphia.