Freshy

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

50 - 249

Employees

2011

Year Founded

ABOUT FRESHY

US-Based | Full-Service WordPress Agency

WordPress Services: Reasons to Choose Freshy: A US-Based Team of Over 40 In-House WordPress Specialists More Than 2,400 Satisfied Clients Over 370 Five-Star Reviews on Google Exceptional Communication and Dependability Established in 2011

Tech Stack

PHPHTML5JavaScriptJquery

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

50 - 249

Employees

2011

Year Founded

Services

Focus

Industries

Clients

Services Provided

34% Custom Web Application Development

33% Web App UI Design

33% Search Engine Optimization (SEO)

About the Team

OUR STORY

Our Narrative The WordPress agency you’ve been seeking. We are Freshy, a US-based team specializing in WordPress since 2011, focusing on design, development, hosting, and maintenance. With many team members boasting over a decade of experience in WordPress, we have successfully completed more than 2,400 projects, assisting clients with migrations, mergers, accessibility, performance, and SEO. We emphasize excellent service, reliability, and technical expertise, providing full-stack WordPress solutions, ongoing support, and a track record of success with both enterprise and agency collaborations.

Portfolio

Tiger

Freshy collaborated with the Tiger team to completely revamp their five company websites. They partnered with the Tiger marketing team to bring the brand to life and effectively highlight their online ordering features and rewards programs. Freshy crafted a distinctive design that preserved the essence of the Tiger brand. A significant focus of the redesign was on locations, with each of the nine sites receiving its own dedicated page detailing the amenities and specific services available there. An interactive map was also developed, allowing for expansion as new locations are added. These location pages not only provide customers with crucial information but also improve the website's organic search engine optimization by creating unique, indexable content for each site. As a recently acquired division, Freshy and Tiger took on the task of rebranding the original site to Tiger Solar, restructuring the menu, sitemap, and content to enhance user experience. As with TigerWash, locations played a significant role in this redesign. The Tiger Solar site now features five distinct location-specific pages aimed at connecting with their target audiences. With a growing family of companies, Tiger recognized the need for a centralized platform for potential employees to discover the benefits of working with them and easily apply for available positions. This led to the creation of Work with Tiger, which covers everything from benefits and company culture to employee highlights. The final site to undergo redesign was the main Tiger Fuel website. Freshy's objective for this project was to modernize the long-established site, aligning it with the designs of the other sister sites while preserving essential features like custom forms and integrations with their account and login system.

CTech Manufacturing

The extensive e-commerce website was redesigned, restructured, and prepared for success with continuous support. Freshy collaborated with the CTech team to break this large, long-term project into manageable phases. Initially, we focused on the site architecture, identifying which pages would benefit CTech the most and how to structure them in terms of menus, titles, and URLs. Next, we worked together to create wireframes for each key page, illustrating the flow from top to bottom, which sections to include, and the types of content (text and images) required for each section. This thorough process ensured that both teams aligned the page construction with CTech's objectives and customer needs. After establishing the preliminary website structure, we divided the development into smaller phases so the CTech team could concentrate on specific parts without feeling overwhelmed by the project's scale. This phase included migrating their products from the existing website and integrating their custom configurator, previously developed as a WordPress plugin by the CTech team. We conducted several rounds of revisions and testing with CTech to confirm that the site met their visual and functional expectations. Following a successful website launch, CTech transitioned to one of our retained services programs, allowing the Freshy team to provide ongoing support for their website needs.

HRchitect

When Freshy started collaborating with HRchitect, numerous conversations focused on optimizing their website services. There was an immediate need for design updates, along with more extensive structural adjustments. Both teams aimed to explore ways to enhance the site for both the near and distant future. After transitioning the site to the Freshy platform, they conducted a thorough audit of both the frontend and backend. This audit included an evaluation of the site's current health, a review of plugins, pages, and post types, competitor analysis, and assessments of user interface and user experience, among other factors. Freshy made proactive suggestions for improvements in these areas and provided a sample site map along with an optimized homepage layout. The next step involved identifying the best way to align with HRchitect’s vision for design and backend functionality. Freshy presented several options to meet the primary objectives, leading both teams to conclude that a complete redesign was necessary. The options considered included a full redesign, gradual updates over time, and a re-theme.

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