Ethan Lazuk, a New York City-based SEO/GEO strategist and VP of digital marketing, champions a user-first methodology that melds timeless principles with innovative AI-driven techniques. His passion lies in aiding brands and their customers to succeed through high-quality, results-oriented strategies. Growing up in Montana, Ethan's journey—from studying Arabic and anthropology to gaining diverse professional experiences including grant writing and digital marketing—has shaped his holistic approach. With a background encompassing agencies and consulting, he now leads Ethan Lazuk Consulting, LLC, focusing on comprehensive marketing and brand-building strategies. An advocate for continuous learning, he experiments with SEO/GEO tactics on his personal blog, embraces social media for community building, and stays engaged with emerging AI trends to drive client success.