Migration of the Mamed.ua from OpenCart
Mamed.ua, built on OpenCart, was lacking up-to-date technical support and a comprehensive version in Ukrainian. With a focus on products for suburban homes and an approaching peak sales season, a new website became a necessity, prioritizing quality translation, content migration, and enhanced site functionality.
Work Completed:
- **Content Migration with AI Integration:** AI tools facilitated the migration of all product categories, video reviews, customer feedback, and SEO metadata, allowing for quick and cost-effective translations.
- **Filter Customization and Delivery Logic:** We implemented functional filters based on product categories and established a detailed delivery and payment system, which included options for free shipping and in-house delivery for select items and regions, optimizing the checkout process.
- **Payment Systems Integration:** New features on the site now allow for bank card transactions and the “pay in parts” option through Monobank.
- **SEO and Content Management:** Blog content was accurately translated and SEO was enhanced through 301 redirects, a sitemap creation, and filter optimization to improve page load speeds. Products were also listed on Google Merchant and Hotline.
**Results:**
- **Rapid Launch:** The store went live in 30 days, ensuring timely market entry and capitalizing on the sales season.
- **Abandoning the Russian Language:** Although there was an initial decrease in traffic due to changes in SEO language, recovery occurred within a month, indicating successful SEO adjustments.
- **Convenient Store Management:** The platform offered easy management tools for inventory, payments, and deliveries.
**Owner Feedback:** Andriy Mamedov commended the eCore team for their efficient work over four weeks, which enhanced site functionality and user experience. The improved delivery and payment options significantly increased conversion rates.