"DCP is the only SEO agency I would recommend for DTC ecommerce brands utilizing Shopify. They truly understand their craft and have consistently demonstrated their expertise." - Nick Eubanks, VP of Owned Media at Semrush. Digital Commerce Partners is a specialized ecommerce SEO agency focused on Category-First SEO and LLM Visibility for Shopify Plus and enterprise-level ecommerce. Based in Toronto, DCP exclusively serves DTC and retail ecommerce clients. **Category-First SEO:** DCP's primary strategy involves rethinking site architecture to align with buyer search behavior instead of product catalog arrangements. This approach builds topical authority, bridges content gaps, and gradually increases non-branded organic traffic. For example, with client TP-Link, DCP's strategy boosted monthly organic visits from 12,000 to 215,000 (97% non-branded) and achieved a remarkable 548% year-over-year growth in organic revenue in Q4 2025. **Ghost Rankings & LLM Visibility:** DCP has identified a phenomenon they call Ghost Rankings, where AI platforms like ChatGPT, Perplexity, Gemini, or Google AI Overviews reference your content but instead suggest a competitor. These Ghost Rankings go undetected in standard analytics and represent a critical visibility issue for ecommerce brands, as it’s impossible to address what you cannot see. **GEO Intelligence Report:** DCP's GEO audit analyzes nine platforms and over 90 queries, pinpointing every Ghost Ranking by identifying specific URLs cited and competing sites recommended. It also provides a phased plan to transition from being "cited" to "recommended." The GEO Intelligence Report is provided alongside an 83-Point Website Health Audit, with one report focusing on AI and the other on Google. In Q4 2025, DCP documented $35,024 in LLM-referred revenue and 12,142 new AI search users for a single client, measuring a concrete acquisition channel rather than just vanity metrics.