Diedrich RPM

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Overview

$10,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

1994

Year Founded

ABOUT DIEDRICH RPM

Expertise in Tourism & Passenger Vessel Marketing

DIEDRICH RPM IS YOUR GO-TO AGENCY FOR ADVANCED TOURISM AND PASSENGER VESSEL MARKETING. With extensive experience in the industry, Diedrich RPM (DRPM) stands out as a top agency for tourism and passenger vessel marketing for clients across the country. We focus on marketing driven by research, utilizing our established methods to gain insights into your customers, improve your online visibility, and boost sales. Our team of advertising specialists in the cruise sector is well-versed in the unique challenges and dynamics of this field, enabling us to create strategies that deliver effective results. We utilize comprehensive research insights and the latest data analysis tools to devise strategies that generate significant returns on investment. When you collaborate with DRPM, we become an extension of your team, providing you with a dedicated account manager and an experienced group to help you navigate your goals, challenges, and vision with customized solutions. Our commitment lies in surpassing expectations through genuine collaboration.

Languages Spoken

English

HIGHLIGHTS

$10,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

1994

Year Founded

Services

Focus

Industries

Clients

Services Provided+4 Services

7% Content Marketing Strategy

7% Video Marketing Strategy

5% Search Engine Optimization (SEO)

5% Performance Marketing

3% Pay Per Click

5% Social Media Marketing

2% Email Marketing & Automation

16% Brand Identity Design

Portfolio

Island Queen Cruises and Tours

Unknown

**PROJECT SUMMARY** Island Queen Cruises & Tours offers a comprehensive solution for premier experiences in Miami through a variety of public and private cruises, local activities, and unique attractions. In order to stand out from competitors, Island Queen partnered with DRPM to revamp their brand, update their website, and enhance their digital marketing efforts, all aimed at increasing revenue from their tourism services. **THE CHALLENGE** Operating in a highly competitive and saturated market, Island Queen was facing a drop in sales. They sought to boost their online visibility, streamline their lead generation processes, and ultimately grow their revenue. At that point, their website and digital marketing strategies were insufficiently maintained to effectively compete with other tour agencies in Miami. To reach their objectives, they required a new brand identity, an optimized website, an upgraded e-commerce platform, and a refreshed digital marketing strategy that would effectively connect with their intended audience. **DRPM'S SOLUTION** Our initial approach involved conducting competitive audits and foundational research to uncover market insights and opportunities, which informed our comprehensive marketing strategy. We created a campaign theme titled “Experience Miami,” positioning Island Queen as the premier destination for essential experiences in Miami. Subsequently, we designed and built a new website using a user-friendly content management system, allowing the client to easily update their content. The revamped site improved navigation, enhanced information presentation, and encouraged customer action for sales completion. As part of the digital marketing launch, we executed Google and Facebook advertising, alongside search engine and website optimizations.

Sugar Lake Lodge

Unknown

**PROJECT OVERVIEW** Sugar Lake Lodge (SLL) is a highly-rated, family-run resort that provides all-inclusive activities, gourmet dining, comfortable lodging, professional development programs, and other distinctive amenities along the pristine waters of Sugar Lake in northern Minnesota. To stand out from their competition and enhance their overall lodging numbers, SLL engaged DRPM to revamp their website and digital marketing efforts. **THE CHALLENGE** SLL aimed to increase their lodging revenue after experiencing stagnant figures for several years. This objective was complicated by several challenges, including intense competition in the Northern Minnesota hospitality sector, the resort's remote location relative to the Twin Cities, and the lack of public awareness regarding the resort's unique offerings and features. To overcome these obstacles, SLL needed assistance in understanding the market, pinpointing their standout qualities, and improving their current website and digital marketing to achieve greater visibility and sales. **DRPM'S SOLUTION** Our initial approach involved conducting competitive audits and foundational research to uncover market insights and opportunities, which informed our overall marketing strategy. We then created significant promotional slogans such as "One in a Million," "Minnesota's Best Kept Secret," and "The Mediterranean of the Midwest" to be used throughout the campaign. Following this, we designed and built a new website on a user-friendly content management system, allowing the client to easily update content. The revamped site enhanced navigation, made information easier to digest, and encouraged users to make lodging reservations. To kick off the digital marketing campaign, we developed and implemented Google and Facebook ads, third-party digital ad placements, email marketing, SEO strategies, direct mail campaigns, and YouTube advertisements.

Biscayne Lady Yacht Charters

Unknown

**PROJECT OVERVIEW** Biscayne Lady Yacht Charters (BLYC) is Miami's leading full-service event planner, specializing in luxury yacht rentals, exquisite catering, top-quality entertainment, and customized experiences for any special occasion or private function. To help set themselves apart from competitors, BLYC engaged DRPM to rebrand and transform their existing website and digital marketing efforts, aiming to boost overall revenue for their rental services. **THE CHALLENGE** In a highly competitive and crowded market, BLYC was facing a downturn in sales. They aimed to establish themselves as the top yacht charter service in Miami with a sophisticated new website designed to drive revenue growth. Their previous website and traditional marketing strategies were poorly maintained and ineffective, making it challenging to compete with other vendors. To achieve their objectives, BLYC needed to reposition themselves in the market with an enhanced website and an updated digital marketing approach that would reach their target audience effectively. **DRPM'S SOLUTION** Our initial step involved conducting competitive analyses and foundational research to identify market insights and opportunities, which informed our overarching marketing strategy. We positioned BLYC as Miami’s most exclusive yacht provider, emphasizing their comprehensive event planning services. We then created a new website that showcased the luxury and sophistication of their brand. The optimized site simplified navigation, enhanced the presentation of information, and encouraged customer action to finalize bookings. Upon launching the digital marketing campaign, we developed and executed Google and Facebook advertisements, along with search engine and website optimizations.

Projects & Clients

Project Size & Rate

Minimum Project Size

$10,000+

Average Hourly Rate

$50 - $99/hr

Pricing Snapshot

Min Project Size

$10,000+

Avg Hourly Rate

$50 - $99/hr

Cost Rating

N/A

What Clients Have Said

"Diedrich RPM delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet — reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Content Marketing Strategy

Video Marketing Strategy

Search Engine Optimization (SEO)

Performance Marketing

Pay Per Click

Social Media Marketing

Email Marketing & Automation

Brand Identity Design

Corporate Photography

Graphic Design

Product UX Strategy

UX Research & Usability Testing

Locations

Headquarters

Georgetowne Dr

Elon, North Carolina, United States 27244

+19526587164

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