Diaz & Cooper

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Overview

$10,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2001

Year Founded

ABOUT DIAZ & COOPER

Unleash the power of HubSpot.

We are Diaz & Cooper, a consultancy dedicated to brand leaders in B2B companies looking to maximize their use of HubSpot and achieve scalable, predictable growth. As a top sales and marketing consultancy, we utilize a proven growth methodology to enhance revenue generation. We are uniquely positioned as the only HubSpot platinum-certified solutions partner with a focus on the aviation/aerospace, transportation, and biotech sectors. Since our beginnings as a creative boutique in 2001, the DCA team has made a name for itself with award-winning work that delivers results. Over the past six years, we have been recognized seven times as one of the Top 20 Advertising Agencies in South Florida. Our most significant accomplishments are reflected in our clients' ROI and the enduring relationships we have built throughout our journey.

Languages Spoken

English

HIGHLIGHTS

$10,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2001

Year Founded

Services

Focus

Industries

Clients

Services Provided

85% CRM Consulting and SI

15% ECM Consulting and SI

About the Team

OUR STORY

Diaz & Cooper Advertising is a distinguished marketing agency renowned for its expertise in HubSpot platform integration and strategic marketing solutions. Their methodical and knowledgeable team excels in seamless platform transitions, marketing automation, and innovative digital campaigns. Clients consistently praise their personalized partnership approach, creativity, and dedication to driving growth, optimizing marketing budgets, and maximizing ROI. Diaz & Cooper's commitment to understanding client brands and objectives enables them to deliver bespoke strategies, impressive website developments, and comprehensive digital marketing support. Their collaborative spirit, coupled with accountability and timely execution, has solidified their reputation as trusted allies in elevating brand presence and achieving measurable business success across diverse industries.

Portfolio

HubSpot CMS Website = More Leads

Triton Logistics

Objective: Enhance website traffic and lead generation Approach: Our usability assessment revealed that the previous site was difficult to navigate and experienced slow loading times. We revamped the site's design using bold corporate colors and created a straightforward navigational structure. We implemented the HubSpot CMS, which offers flexibility, built-in analytics, and CRM integration. Furthermore, HubSpot’s comprehensive platform provides content creation tools, SEO evaluation, and competitor analysis, which helped us boost our search rankings. We developed custom Calls-to-Action for each industry segment, and informative content was designed to guide users and showcase the brand’s expertise and advantages, effectively positioning it against competitors perceived as more affordable. Outcomes: • Year-over-year website traffic increased by 52% • "Free Consultation" lead conversions rose by 4.5% About the Client: Triton Logistics, Inc. is a logistics, importer of record, and warehousing company located in South Florida. They provide international and domestic shipping, local trucking, drayage, and online inventory management services for Fortune 1,000 companies and global brands.

HubSpot Onboarding and CRO Produce Qualified Leads

Magaya

Objective: Boost website conversions by implementing an inbound marketing approach. Strategy: We integrated Magaya with HubSpot (Marketing and Sales Pro), transitioned their current campaigns from Marketo, and connected their Salesforce account. Our plan involved enhancing lead flows, creating more effective landing page templates, and introducing a new conversion channel through online chat. Additionally, we improved the website’s search optimization and made several conversion rate optimization (CRO) adjustments across the site. Outcomes: • 104% growth in website traffic • Bounce rate reduced from 75% to 40% • 21% rise in qualified leads Client Feedback: "An Agency Like No Other - I truly enjoyed every moment I spent working with Diaz & Cooper. Omi, Sandi, and Thomas are true professionals and a pleasure to collaborate with. They are systematic, experienced, and highly knowledgeable about the HubSpot platform. They managed our shift from Marketo (which was quite problematic) to HubSpot seamlessly, providing confidence and reassurance throughout the process. When our launch date arrived, everything went smoothly. We now have an impressive marketing automation platform set up by the expert team at Diaz & Cooper. I must also extend my gratitude to Thomas for his efforts in integrating our CRM (Salesforce) with HubSpot. It's hard to find a better agency to partner with." – Alfred Murgado, Magaya

Integrating HubSpot with Salesforce

ScheduALL

Objective: Boost inbound sessions and generate more leads. Strategy: Following the integration of ScheduALL with HubSpot and their Salesforce system, we implemented targeted CTAs and opportunities for conversion on their website, alongside an extensive plan for content marketing, email automation, and social media promotion. Results: • 119% growth in MQLs from the website • 2.5 times increase in the average monthly leads year over year • 4 new customers acquired within the first three months of the campaign. Client Overview: ScheduALL Evolution is the premier SaaS solution offering broadcast facilities comprehensive operational and financial oversight. It connects with accounting, human resources, and ERP systems, providing a complete cost management solution that enhances business efficiency. ScheduALL was acquired by Xytech Systems in 2021.

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